Back in October 2010 I made my debut on Daneboe’s Annoying Orange channel as “KNIFE.” Daneboe just got engaged according to his Facebook account… so congratulate him! Today I’m back in the adorable fruit’s Valentine’s Day special. iJustine plays Passion Fruit, and I play the grape-murdering knife. I feel like a wine maker. Advance to…
You don’t have to like BP or its Deepwater Horizon handling to be impressed with the way it’s using YouTube. Let me demonstrate. If you search YouTube for “BP parody” you see the following image. Below the ads for BP’s YouTube channel and Old Spice (in yellow), the first user-generated video is a hysterical UCBComedy…
I’m a capitalist. There I said it. I like free, but I respect fee-based services for valuable solutions. Innovators should get paid, and heavy users should open their wallets. There are two ways to transition between free and paid: fair and uncool. Let’s examine two models for each, and explain why Ning (who failed at…
How can a small company take advantage of this bountiful new online-video market? They can personalize their offering, increase reach, optimize search-engine rankings, and target with greater precision. While few startups will “go viral,” entrepreneurs have a competitive advantage in their flexibility and agility. Without large bureaucracies or expensive agencies, a smaller business can leave out…
The card Sophia Chua wanted to send to her Tiger Mom, Amy Chua.
Imagine trying to run Hulu… On one hand, you’re dragging some media companies to the web. On the other, they’re out ahead of you on competitive platforms (Disney/App). You threaten to quit because your pricing is wrong (FastCompany). You’re charging for content that has ads, but at least the user interface is clunky… because some…
CBS shows its editorial class by not just reposting a beating of some dude in Richmond, but titling it “YouTube Beating in Richmond.”
A little video montage by Jan Hatzius, chief U.S. economist for Goldman Sachs. He’s positive on 2011, but says it will take 5 years before employment returns to what we consider normal. Dug this up after hearing a few “Debby Downer” friends moan about the economy, and wondering if they were creating their own realities….
Come one, come all. Ye Old “PattyTube” on St. Patrick’s Day, and meet Mike Lombardo, WheezyWaiter and whatever other washed-up YouTuber decides to show up. RSVP if you wish at the YouTube Gatherings site, and feel free to suggest/organize an adjoining event/venue. I may promote YouTube gatherings, but I couldn’t organize a 2-person dinner. Right…
Wowzer how about the peaks and valleys of online video in the past year. I had a peek at Alexa.com to see how some of the smaller independent online-video sites are holding up. Not too well based on traffic. A caveat: Alexa does not capture visitors precisely, or count the embedded views. So these pictures…