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Video Production Tips With a Humorous Flair: The Shirtless Apprentice

ByNalts

This blog has been too consumed with YouTube and Nalts lately, and I want to get back to WillVideoForFood’s roots. Finding ways to improve the production of online video, marketing via online video, and learning tips to promote amateur and promotional content. Yesterday I spoke with Paul Kontonis of For Your Imagination. I thought I…

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Closing the Chasm on Clickthru (Mr. Complicated Case Study)

ByNalts

Like that headline? Lots of C’s. It’s the age old problem of online-video marketing. People watch the videos floating around the web, so the medium is brilliantly cost-efficient for awareness and buzz standpoint. But the little repressed direct marketers in us are looking at the paltry click-thru from video to branded website, and wondering what…

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Promoting Your Brand With Viral Video

ByNalts

I debated heavily before posting this, because this blog is supposed to be a review of the fun world of viral video and marketing (not an advertisement for my services). That being said, I think some of you readers may be interested in how I work with sponsors. As you know, I advocate that brands…

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WillVideoForFood Forum

ByNalts

Thanks to the most excellent Jan and TrippleHelix, we now have a WillVideoForFood forum. It’s completely dark right now, but I hope you’ll step in and make comments. I want to grant admin rights to any of you that are regulars and want to help. The ideas we’ve discussed for the forum: Great new sites…

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Interactive Agency “Eats Its Own Dogfood”

ByNalts

A lot of interactive agencies are now pitching clients on the value of online video to promote products and services. But how many of them are brave enough to throw themself in the mix? At a recent “lunch and learn” for Atlanta-based “Spunlogic,” I spoke about online-video marketing to some major media and marketing companies….

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Internet Video Statistics

ByNalts

I’m working on a post that summarizes some of the recent statistics related to online video, and I’m hoping YouTube will share some recent stats. I’m also hoping I can post some of the data I source via Hitwise in my day job (with permission). In the meantime, I found this Profy post titled “ComScore…

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Marketers, Meet Online Amateur Video Creators.

ByNalts

The folks behind Xlntads.com (the contest site that connects brands and video creators) were good enough to let me hijack their studio for my fake election videos (“Embarassing TV Appearance” and “Embarassing TV Appearance part 2“). Famed YouTuber, Renetto, makes a cameo in these. So the least I could do was talk about Xlntads for…

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Making of Sponsored Video

ByNalts

The folks that connected me with my recent sponsored video for GPSManiac did a blog entry that recounts the way the idea developed. Here’s the video, titled “Poor Man’s GPS.” It’s currently the third highest rated Comedy video of the day on YouTube, which is the highest rating I’ve yet received for a sponsored video….