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The Vaccine for Viral Video

ByNalts

As the “auteur of the awful,” who has also marketed vaccines, I believe I have a unique ability to instruct you on how to vaccinate the world from your viral video. Follow these 10 tips and I can almost guarantee you a non-viral video. Make it long. Say 5-10 minutes. Videotape yourself describing your day….

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Product Promotion in Online Video: How Much is TOO Much?

ByNalts

I’ve been struggling with various revenue sources for videos (since the YouTube “partners” revenue hasn’t yet kicked in, and I don’t know yet whether it will be meaningful). There are several models in play… There’s custom work like the videos I’ve done for several sponsors for a flat-fee charge of $2-$5K (which is “found” money,…

Sorry Weblebrities. Traditional Media Has Ad Value Density.

ByNalts

Weblebrities, also known as amateur “web stars,” are like the Gaddafi loyalists. They’re not done fighting, but odds favor Libya’s National Transitional Council headed by Abdurrahim el-Keib. (Sure he’s a former electrical engineering professor from the University of Alabama, but he’s the country’s interim prime minister). The new regime of YouTube is The National Transitional…

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