Video Marketing for Dummies

My publisher, Wiley, just published “Video Marketing for Dummies.” It’s more aimed at small companies and focuses not just on marketing but production.

My publisher, Wiley, just published “Video Marketing for Dummies.” It’s more aimed at small companies and focuses not just on marketing but production.
We at WillVideoforFood were honored to be granted the first interview with Al, YouTube’s Algorithm Monster. Al makes critical determinations about what videos get seen, which subscribers see what content, what videos are placed as “related video,” and what videos are “spotlighted” throughout the site. He recently took many amateur creators down to 25% of…
This WSJ post claims it’s the death of the “slush pile.” It seems publishers like Random House once reviewed unsolicited books for consideration. Not anymore. “Getting plucked from the slush pile was always a long shot—in large part, editors and Hollywood development executives say, because most unsolicited material has gone unsolicited for good reason.” Now there’s a…
Every once in a while someone decides it would be original and cute to prank call us. In this particular case, the caller woke my family at 4, 5 and 6 am from the phone number 562-322-5116. Apparently the children of AT&T customer Joe Lopez, whose relative Lillian lives at 8119 Golden, Paramount, California 90723….
MediaWeek wrote about the YouTube Placement police, and the NY Times picked it up. Seems YouTube isn’t crazy about being shut out of revenue when an adertiser and partner work directly. It’s a nice, balanced article (and I’m quoted in it, so of course I’ve got to blog about it). But I found one part interesting:…
Are you a b-roll hoarder? Have hundreds of videos of quality HD video content that’s rotting away in your closet? Thanks to “10 More New Ways to Make Money Online,” here’s a tip… If you’re a digital video fanatic, turn your high-quality b-roll into bucks using stock imaging sites that also carry video footage like…
With mixed emotions I share with you the Cracked.com “7 Ballsiest Ways Anyone Ever Quit Their Job.” I fit nicely into #6 (before you co-workers with nudity). Some of my Merck colleagues still believe I got fired. The truth is left on decent terms, as the relationship became uncomfortable for both employer and employee. Once…
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Um, I don’t see a link to a video!
Fixed
How much of it was copied from your book?
May I please send it to you so you can determine that?
hmmm i wonder if you would get sued if you changed the title of your book…. *wipes smarmite on this comment*
Omg I can’t believe you used the word ‘smarmiest’. I love a man with a big vocabulary.
I think that guy needs some advice from page 356. Bad editing. That video is waaaaay too long.
I bet your farts smell like rainbows and unicorns. Xoxoxoxoxoxoxoxo.
I’ll bet unicorns don’t smell nice.
This book is for Dummies. Says so right in the title.
I’m a big fan of Nalts and also a purchaser of his book last year. I also had the opportunity to work with the four co-authors of “Video Marketing for Dummies” on the production of their book. Not only are they quite complementary, but good reads. I’d add these two, plus Steve Garfield’s and Greg Jarboe’s to the video marketer’s book shelf. If you’d like a video overview of the book with a customer example, you can find it at http://www.pixability.com/pixabilitytv#pixtv20.
http://www.marketwatch.com/story/pixability-co-authors-definitive-book-on-video-marketing-2012-05-02
What kind of marketing / production does it offer?