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Best Buy Goes Walmart

ByNalts

Business Week wrote about Best Buy’s increasing influence, which worries several major electronics companies (not the least of which are those formerly of Circuit City). Seems Best Buy’s influence is beginning to take a Walmart tone. “We used to call them the 800-pound gorilla,” says the executive of one company that sells televisions and other…

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New Entries to “Crap in a Tiffany’s Bag” Contest

ByNalts

Here’s the latest two entries to the “Crap in a Tiffany’s Bag” contest. The bar is set wonderfully low for this contest. All you have to do is enter and you’re pretty much guaranteed to be a finalist as long as your video isn’t that good. Remember the rules- it has to garner lots of…

ImprovEverywhere Goes Commercial

ByNalts

Charlie Todd, the genius behind more than 70 “ImprovEverywhere” stunts involving thousands of “agents” is going commercial. Despite a reluctance to commercialize his grassroots productions, Todd is partnering with Yahoo (to support a “go purple” campaign, according to this Advertising Age story). Todd livs in NYC and teaches improvizational comedy. Every few months he organizes an…

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Shooting Video Testimonials

ByNalts

Here’s a nice article titled “how to shoot a video testimonial.” (Ken McCarthy, SystemVideoBlog.com). Great tips about getting a subject comfortable and asking questions that will prompt positive comments. This article reminded me that making “amateur video shorts” violates almost everything I ever learned working at PBS and doing my own small productions. I’ve never…

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