Similar Posts

|

What Does Lower CPMs for Video Ads Mean to YOU?

ByNalts

eMarketer (via Wired) produces sober estimates about the sustainability of the current online-video “CPM.” (that’s the way online-video ads are priced… cost per thousand). What does it mean to you? Viewer: Not much. Just keep watching. Especially my crap. Amateur Creator: It may seem initially upsetting, but of course supply/demand will take care of things….

| | | | | | | | | | |

The Mad Search for the Most Popular Videos

ByNalts

I’ve noticed that my most popular posts are not my deepest thoughts about the future of online video, or about how amateurs can make money. Nope, if I want blogger popularity I simply write about what video is hot that week. Indulge me, dear readers, in an experiment. In this post I will write about…

Value Not Viral

ByNalts

A couple weeks ago I was at General Mills speaking to marketers along side the Pillsbury Doughboy. Come to think of it, it was a lady who marketed the little fella’s crescent rolls. But I prefer the first way I recalled it, so roll with me. Somehow along the way I stopped using “entertaining” and “educational,”…

Online Video Book

ByNalts

As long-time readers of WillVideoForFood.com may recall, I’ve been procrastinating a book about online video for longer than a pregnancy. I’ve been trying to find a co-author that can keep the piece on track, but obviously can’t afford a spiffy ghost writer. In the meantime, it seems someone has beat me to the punch. CinemaTech…