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ByNalts

This Dan Greenberg story in MediaPost is good news to online-video advertising enthusiasts. Seems the “gap” is closing, and online video is moving into critical mass. Did I just say “critical mass”? Oh well. Dan provides 5 reasons: Big brands be making video content investments Top agencies be making online video a practice/priority Agencies are…

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Consumer-Generated Ad: Oreo Global Moments Finalist?

ByNalts

I usually don’t make a lot of noise about a contest I’m entering, and I’ve been entering fewer lately. The competition is high, and I rarely win (although often I’m a finalist). The Oreo contest intrigued me because certain YouTube creators were asked to enter, and I figured that would improve my odds. There’s going…

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Online Videofest from Panasonic

ByNalts

Panasonic is running a contest via YouTube for videos under 5 minutes. Panasonic is the first non-entertainment company to run a promotion with YouTube. Panasonic will award prizes to makers of the four weekly finalist videos, including a first prize of a plasma high-definition TV and digital camera, worth about $5,000. The electronics company is…

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Meet Viral-Video Creators at Metacafe Unfiltered

ByNalts

Revenue-sharing video site, Metacafe, has launched the first of a series called “Metacafe Unfiltered.” In this show, which I co-host with Angela Calman (MediaMogirl), we’ll meet some of the creators that have gained a following and earned money through Metacafe’s Producer Rewards program. The first episode was shot in LA and features SpacePainter — a…

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Bubble Bursting for Video Creators Hoping to Monetize Content?

ByNalts

Online-video creators are sobering up after an intoxicated 2007, as they realize that the “road to riches” via online video is fraught with challenges. Business Week proclaimed “amateur video hour” as over in December. Crackle and other sites migrated from UGC (user-generated content) some time ago. And here are some quite recent data points that,…

16 Comments

  1. An email I got last year:
    “We know you’re sick of internet celebrities getting attention for doing nothing. We’re giving you a chance to be heard and make a difference in this community. Be creative and change what buzznet means to you.”

  2. There’s something wrong with that Sally Struthers post down below. It sucks life from my machine every time I TRY to comment there. It’s evil.

  3. Now I’m confused. Don’t you aspire to be some sort of social-media douche-bag, Kevin? Or virus video maven? Or consultant to the douche-bags? Something like like? Didn’t Slater fix you up?

    Holy moley! I just noticed: yesterday the little Tubemogul counter said 101 million views and today it says 102!! Jayzus Keerist! You’re on the move faster than a Nutcheese bowel movement!

  4. I think it’s fitting that the avatar has one of those douchebag goatee things. I’m always wary when guys grow one of those. Like that David Letterman extortionist guy. Guys with those things always have something unsavory they’re hiding. Except anybody on this blog, of course.

  5. ^ Ewwwww! I want something unsavory to hide! I’ll start growing my unsavory goatee thing immediately, if not sooner!

    P.S. Kevin
    All the shit I give you for being so successful?? It’s pure jealousy, my man. Nothing else.

  6. @4 Goatees are awesome! I’ve not shaved mine off since I grew it out in June 2008.

    Kevin, you should grow your goatee back out. It looks good on you. (Great. Now NutCheese is going to yell at me for kissing your ass. Oh well, que será, será.)

  13. @12 I’m not sure who Gentleman and Jan are, but are you saying you are growing your goatee out again?

    @9 That was a pretty cool video (a bit on the long side though). I loved the throat singing and the Scheming Weasel music reminded me of Nalts’ Airport Crawling video.

  14. @13
    Thanks. And thank goodness for Kevin MacLeod’s music. I used to compose my own backgrounds in Garageband and that was WAY too time consuming! That stuff’s better left to the experts.

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