Video Contest: Great Wolf Lodge
Great Wolf Lodge is holding a video contest. Here’s our entry. Oh, Charlie. Don’t grow up.
Great Wolf Lodge is holding a video contest. Here’s our entry. Oh, Charlie. Don’t grow up.
Stop motion triumphs in a Doritos CGA ad contest. It’s called “Doritos Tribe” and I can’t figure out how they got the Doritos to stand up. I kinda like this “Screen Test” entry better because the guy seems so likable and it surprised me. Of course the 2007 checkout girl still takes the crunch. Hey-…
“Dear Stupid Marketer and Your Clueless Agency” was my original title for this article in Advertising Age. Fortunately I tamed it down given the audience. But hopefully a few folks will read it and overcome the myriad of myths about online video and marketing. If I can just change one clueless agency or stupid marketer,…
Ahhh the video contest. Is it a way to engage creators, or for marketers to do “lead gen” (snatch the e-mail address of creators’ friends)? I understand why contests require registration for rating — we wouldn’t want a “Chicago” style election. At the same time, these “one-off” contest websites are maddening. For example, here’s a…
I’ve written so many times about online-video contests, and what makes them attractive or not. How many top-1o “how to not f’ up a contest” posts do I need to write to change the most abused rule ever? DON’T put your money in the 1st and 2nd prize. That will attract a few semi-pros, but…
Perhaps you watched Celebrity Apprentice last night, where the b-listers teamed up to create a “viral” video for O-Cedar’s ProMist Spray Mop. Note that I put “viral” in quotes since it’s not a viral video unless it goes viral. For that matter, let’s call it what it is: try-ral. It’s trying. It may go viral,…
In this amazing Davideo clip, we see him narrowly avert getting run over by a car. It’s one of Davideo’s three entries to the Lucozade Energy “Lost Your Edge” contest. You’ll need to register to vote, but it’s instant (no e-mail confirmation). Another good reason for a brand to not host its own contest site….
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That came out SOOOOO good!! 🙂
YAY Charlie!
FIrst place seems feasible to me!
That was really great, Kevin. What are you going to use for talent when your kids grow up?
Nalts, I wish you luck. I hope you do better on this contest than I did on that shrimp contest I was in.
“Runner-up” FEH!