All Your Videos Are Belong to Us
ALL YOUR VIDEOS ARE BELONG TO US. That was the message today when YouTube went down today. See this blog for more. Perplexing. It's a real story- see CNet.
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book | Online Video | Uncategorized | Video Advertising | Video Business | Video Sites | Viral Video
Why Tuesdays Suck for Online Video Junkies
ByNalts
Tuesdays suck. Why? It's the worst day to check videos. For reasons I can't quite explain, people do more on e-mail and the web on Tuesdays. It's been a long-standing "secret" that promotional e-mails get the best "open rates" on Tuesdays. My CubeBreak traffic spikes on Tuesdays. Even this blog spikes on Tuesdays. But all…
Can the Hype of “The Largest Ad Platform on Earth” Deliver?
ByNalts
With the anticipated surge in spending, media companies are scrambling to get in on the action. This is clear with Viacom’s suit against YouTube and the recent partnership between NBC Universal and News Corp. The two companies are creating a yet-unnamed “online video ad network.” News Corp. President-COO Peter Chernin called “the largest ad platform on earth.”…
Video of Reporter Injured While Covering Manhole Power Problems in New Jersey
ByNalts
Check out the footage of a reporter getting injured while covering a power problems in New Jersey, and exploding man holes. The surly YouTubers didn’t think it was as funny as me. I laughed out-loud. But then… I need a stupid pill.
How to Advertise in a TiVo Age
ByNalts
This EcommerceTimes article by Keith Regan (via Technewsworld) offers the following bold statement: Fifty percent of U.S. homes will have DVRs by 2010, according to Forrester Research analyst Josh Bernoff. He added that the devices will soon enter a “hypergrowth” stage and begin to spread to second and third television sets in many homes, dramatically…
Al Gore’s Best Invention Since the Internet: Money for Videos!
ByNalts
Al Gore has had an invention drought since he created the Internet’s tubes and pipes. But he’s back with Current TV. Current has been just out my peripheral vision until I saw its booth at the Independent Feature Project (IFP) event yesterday. Then Techcrunch today reported on Current’s partnership with Yahoo. If your video is…
How to Measure Online-Video Advertising: Shaping the Fog of “Engagement”
ByNalts
“Video advertising is still ‘in its diapers’… you gotta remember that most people don’t want to see ads” said eMarketer’s David Hallerman in a webcast last Thursday (October 21, 2010). eMarketer provided highlights from a report (“Video Advertisement Engagement: What Marketers Need to Know”) in the one-hour webinar, and slides are excerpted from that. Hallerman says…