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An Incentive to Post Comments

ByNalts

To encourage reader comments, I'm offering links to related sites from this blog — which gets as high as 300 people per day. All you have to do is comment frequently, and if your site is related I'll throw in a link on the right column. I'll also do a post covering your site if…

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How to Win a Contest (Case Study)

ByNalts

ZackScott, one of my favorite fearless video creators, returns for a guest blog post about winning a recent Xlntads ProQuo contest (disclaimer: Zack and I both contribute to Xlntads as members of a “creative advisor board, and he wins contests while I think about them). Zack told me yesterday, “I’m hoping people think I’m such…

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What Happens with Linear (Scheduled) Television Programming

ByNalts

In this 4-minute video from CNet, Jeremy Allaire (Brightcove founder and president) discusses the future of videos on the Internet. CNET's Neha Tiwari interviewed Allaire at Supernova 2006. Scheduled television content isn't dead, according to Brightcove who is working on services for smaller firms to syndicate content. P.S. Getting that video to serve will require you…

Citizen Created Commercials

ByNalts

Two interesting trends have accelerated the growth of "Citizen Created Commercials" (ads like those of FireFoxFlicks that are created not by Madisson Avenue but by folks like us). First, as brands migrate big television dollars to the web, there's simply not enough traditional paid placement opportunities (like banners nobody clicks). So marketers want something that…