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Even My Boss Knew About This Video

ByNalts

It’s not often my boss mentions YouTube, and I usually try to avoid eye contact when he does. But at today’s staff meeting he mentioned that a friend from a former employer had a YouTube video called “Here Comes Another Bubble” by The Richter Scales. It’s a wonderful satire on the absurdity of web 2.0…

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Halloween in August and GarageBand O.D.

ByNalts

Have you noticed the annual Halloween stores have begun to open? How do these companies survive with 2-months of sales a year? Oh. 95% margins, that’s how. Anyway… it starts with buying an “old man” mask… which kinda begs for a video. …Then the candy river begins to flow. On the musical scores: I splurged…

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Top 12 Most Influential Online Videos of All Time

ByNalts

To create buzz as it nears submission deadlines, The Webby Awards announced recently the “Top 12 Most Influential Online Videos of All Times.” Our guess is that they were shooting for 12, but got into a heated debate and decided to toss two more in there. JibJab’s “This Land”: A moment we’ll never forget. Jim…

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Pandering for World Domination

ByNalts

Academy Award Winning Viral Creator, Davideo Designs, today released its latest creation called “Pandering for World Domination.” Davideo actually hasn’t won an Academy Award because the stuffy academy is still to friggin’ artistic for viral shorts. Maybe the Golden Globes? Oh they’re music, aren’t they? In any event, I can’t say I endorse or understand…

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How to Create Killer Online Video for Marketing

ByNalts

Here’s an infographic from Entrepreneur magazine, in an article titled “7 Ways to Create a Killer Marketing Video” authored by Emily Conglin.  I have some additional thoughts, as a marketer (currently leading strategy for an Omnicom agency) and as an author of Beyond Viral,” which was written for marketers seeking to capitalize on video online. The…