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What Should a Viral Video Cost a Marketer? (Killer Post)

ByNalts

“The price of a thing is the worth it will bring.” I love that quote, but the reality is that “viral” video pricing has been less about worth and more about cost plus. If anyone should know the “fair market price” of a viral video it should be I — or me (depending on which…

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Do My Stuff Video

ByNalts

DoMyStuff recently contacted me about making a video to promote its site. The company provides a marketplace where anyone looking to outsource chores, errands, or projects can locate (and do business with) responsible and experienced local help. So the initial bit was that my wife would bust me abusing the service to outsource my “honey…

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Advertise Free at Largest Ever Online-Video Meetup

ByNalts

NYC on “7.7.7”  is shaping up to be the largest ever online-video meetup. I’m basing that on roughly 300 registrations on the horrendously ugly but informative www.youtubemeetup.com.  And the YouTube gathering in San Fran attracted several hundred people with just 2 week’s notice. YouTubers will converge upon Washington Square Park from 11-8 p.m. on July 7,…

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Even My Boss Knew About This Video

ByNalts

It’s not often my boss mentions YouTube, and I usually try to avoid eye contact when he does. But at today’s staff meeting he mentioned that a friend from a former employer had a YouTube video called “Here Comes Another Bubble” by The Richter Scales. It’s a wonderful satire on the absurdity of web 2.0…

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Best Video About Video Game: Arby ‘N the Chief

ByNalts

If it’s one thing that puzzles me — maybe even annoys me sometimes — it’s the proliferation of videos that are simply video screen captures of a video games with added dialogue or music. They’re hard to ignore, though, and often dominate YouTube’s “most watched” and “best rated” videos. But along comes this masterpiece and…

4 Comments

  2. I am working at home all day. My client has my phone number… every time the phone rings, I feel compelled to answer it. By 3:55 I had received:

    3 prerecorded calls for the Mayoral race*
    1 prerecorded call for the Senate race
    1 live call from a company surveying what college I am likely to choose if I graduate high school

    *one from the incumbent, two from other sources

    No calls from W… I think he was all tuckered out from his call with Nalts, probably slept in…

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