Online Videos Appeal to “Lowest Common Denominator”

ByNalts

Funny cartoon about YouTube and its “fat guy getting kicked in the groin” videos instead of “beautiful life-changing piece of film” ones. From Comics.com “Sheldon.” Click to read type…

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Wired and Fast Company Writers Aren’t Very Funny

ByNalts

Wired Magazine writer Meghan Keane isn’t very funny at all. Neither is the author of the article she echoed by Fast Company Writer Carlye Adler. You know what? I’ll save you the trouble of reading these sobering articles. Comedy sites aren’t attracting sufficient advertising online. Except for College Humor, which is niche enough and maintains an…

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Antisocial Media (Stickam Addiction)

ByNalts

Heard of Stickam? It’s a live-video website that allows people to gather in rooms and interact via live webcams and text messaging. YouTubers are especially prone to spending their off-YouTube hours congregating, and it’s always puzzled me. They mostly hang out in Nutcheese‘s room. Then again, I’m not a raving fan of instant messaging, e-mail…

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Will Advertisers Shift from TV to Web?

ByNalts

Advertisers will likely start investing more of their media budgets online when they see the results of a new Nielsen study. Nielsen Media Research, the firm that calculates national television ratings, will investigate how many people actually watch TV commercials (source: Today’s Wall Street Journal). In November, Nielsen will begin for the first time to…