Here’s a simple way to increase your subscribers on YouTube I just discovered (see my free eBook called “How to Become Popular on YouTube Without Any Talent” for more). I can’t prove this works, but it’s fairly obvious it should. It requires that you have at least one video that continues to get a lot of views for reasons you can’t quite explain. I have a few of these.
This technique n is based on the fact that new “grazers” of YouTube don’t really understand that they can “subscribe” to content like they can record a TV show on TiVo or a DVR. So we need to remind them within the content (since they’re already trained to ignore messages outside the content).
1) Find your most popular video.
2) View the “insights” on YouTube to find the moment that most people drop. If there are two cliffs, you may want to pick the second cliff.
3) Edit you video’s “annotations.” Place a subtle text annotation at the spot that precedes the cliff. Invite the viewer to subscribe to more videos like this one.
If your popular video is not consistant with your channel’s content, than you may get quantity of subscribers but not good quality. As an example, they may like my farting and “scary mask” video, but not care for my regular family videos. I debated this, but determined that higher subscriber numbers (even if they’re not all quality) results in higher visibility. That increases my odds of finding an appropriate audience even if I will pick up (and lose) some inappropriate subscribers in the interim.
Obviously it helps to request people to subscribe at the beginning and end of every video, and many popular YouTubers do this. I just haven’t gotten there yet. It seems desperate, although it’s becoming so common that maybe it’s time I get over my concern.
Had a “please subscribe” slate appeared at the beginning of these popular videos, I’m quite certain that would be worth thousands of new subscribers.