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What Does Merck Do When an Ex Director Becomes Patient Advocate?

ByNalts

Ron Callari, writing for InventorSpot, covered the top 10 pharmaceutical companies enaged in social media. I couldn’t help but be amused by this quote about me: … has a personality that overshadows the company’s online presence… While damaging the brand ‘by association’, Nalty quit Merck to become a micro-celeb of sorts and a social media…

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Can Google Sell Online Video Ads?

ByNalts

There’s been a lively debate recently among online-video enthusiasts about Google/YouTube’s capacity to sell display advertising. Sales people need different skill sets selling paid-search (automated, measurable, bid-based) versus display advertising (which is less measurable and more like selling television or print). To understand the distinction, see Google’s video; this is something we’ve been exploring at…

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Why Viacom Plus Joost is “Game Changing”

ByNalts

Want to watch shows from MTV, Comedy Central or Spike via broadband? Want to check out Paramount movies? Then you’ll need to switch from YouTube to Joost. No sooner did Viacom order YouTube to pull content, they’ve licensed hundreds of hours of content to Joost, a start-up formed by the founders of Kazaa and Skype (see Wall Street Journal)….

7 Comments

  1. Well I’d have to venture a guess and say that’s Chad Hurley and Steven Chen, CEO and CTO respectively, of You-Tube. Former employees of Paypal, the pair have accumulated approximately $11.5 million dollars in venture capital over the last five months. Am I right?

  2. Damnnnnn. But you forgot that the cash they’ve raised will, at a burn rate of more than a million a month, not necessarily get them to 2007.

  3. Nope didn’t forget, I just assume that there will be a public offering in the next year. And when they do I’m first in line. They’re too brilliant and successful to let this one go bust.

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