The Viral Video Whisperer (Forbes)

Let’s just get this right out… this post is going to be narcissistic. And I recognize that’s not good for my health (US News Health).

Michael Humphrey of Forbes.com continues his series of YouTube personalities with an article about me titled, “Nalts: The Viral Video Whisperer Talks YouTube Dominance, Audience Analysis And Cats.”

Sample paragraphs for you peeps who are too lazy to click the link:

It might surprise you that the man who wrote the book that kick-started many online video careers, and who advocated for his inclusion in the Partners Program, does not choose to make a career of YouTube. He is a marketing professional, who also has happened to score close to a quarter-billion video views on the side.

That unique combination comes together in Nalty’s “Beyond Viral,” a book intended to help brands build loyalty in an ecosystem where the single vlogger may have the advantage.