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Consumer Generated Ads (iMedia Connection)
ByNalts
Here’s a new Q&A I did for iMedia Connection that addresses some of the issues surrounding consumer-generated advertising. Interview by Neil Perry of Xlntads.com (and former executive from McDonalds).
Brooklyn Taught Him Opt-In Service Design
ByNalts
Do opt-ins have to be full of choices and hassle? Can we use a “default” approach to make it frictionless but meet legal requirements? Yes. “Sir, are you a member of our Sears/K-mart (whatever it’s called),” says the cashier at Sears. “No,” I replied, ensuring that the tone conveyed my absolute disinterest in signing up…
Fred Reaches 1 Million Subs. Nalts Reaches 100K?
ByNalts
There’s no question that YouTube’s Fred is about to reach 1,000,000 subscribers (see popular video with opinions on this matter). But how many do I have? Which count should I believe (both screen shots taken within past hour). Am I at 100K or approaching it? Speaking of accuracy on the Interweb, why is the Nalts…
Shooting Between Rattling Subways Cars
ByNalts
A team of young writers and producers lost their network show, and decided to create their own broadband content for a young online demographic. Black20 offers viral content from a small office in Brooklyn, New York. Says the website: “Our office is small, our desks don’t have drawers, and the heat craps out at least…
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What is This Blog?
ByNalts
“Farting in Public” was just featured on the homepage of YouTube (thanks, editors!). This is my second time featured (last was for Viral Video Genius). So this is a brief post to explain WillVideoForFood.com to curious YouTubers. To read about “Farting in Public” and Spencer, visit this recent post. To see Spencer’s sequel watch “Ugly Caricatures.”…
Statistics and Ethnography of YouTube
ByNalts
Have you discovered Mediated Cultures (Digital Ethnography by Kansas State University)? Professor Michael Wesch spoke at the Library of Congress, and posted his video of the presentation here. I haven’t been through the whole thing because I didn’t see Nalts in the index. Hah. It’s funny because it’s true. But I did see that Bnessel…