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PopTub Backed by Google ‘n Pepsi

This Hollywood Reporter article reveals that PopTub (a new show on YouTube) is backed by bigger players that I thought. (Google) quietly launched a video series September 8 on its YouTube property called “Poptub” with Embassy Row, the production company run by “Who Wants to Be a Millionaire” creator Michael Davies, and Pepsi. So we’re feeling…

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Even New Online-Video Stars Do Product Placement

Even online-video noobs (like Britney Spears, who only started posting to her YouTube channel in early 2007) are selling out in product placements! But at least she can have some fun with it. The Nokia 5800 spotted in Britney’s “Womanizer” music video has an appointment scheduled for “product placement meeting.” Courtesy of Yahoo Video blog, where…

Cutest Halloween Pet Costume? Your Vote Counts.

It’s a showdown, folks, between Triscuit the Cat and Rusty the Dog (pets of babysitterofnalts). In this video, sponsored by Reader’s Digest, the cute animals duel on the cutest Halloween costume. I can’t stop watching this video, because my wife’s squeeky voice cracks me up. My low-pitch Rusty voice is based on J.K. Simmons (remember him…

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Research Study Profiles “Engaged” Online-Video Viewers

ReelSEO has a nice post about a recent Forrester & Veoh study that characterized the 40% of us “engaged viewers” that watch about 75% of the online-videos. The online-video users, like web surfers, will soon resemble the general population. But for now we’re a unique bunch, and the post has some takeaways for advertisers… advertainment…

Popular YouTube Star Quits Denny’s. Goes Full-Time.

Michael Buckley, writer and host of “What the Buck Show,” has left his full-time job as regional assistant director at Denny’s to plunge full-time into online-video entertainment. Read about it in this New York Post article (found courtesy of this relatively new blog, “YouTube Reviewed“). Here are some quotes about his departure from a recent blog.tv show Buckley…