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Video Persuasion Proved: Socialized Medicine Looks Brilliant!

I’ve spent the past dozen years or so working primarily in the pharmaceutical industry. So when I hear “government-run healthcare” or “socialized medicine,” here are some of my spontaneous thoughts: Medicare pinches profit and incentive out of system: the end of medical and pharmaceutical research & development. A visit to the doctor becomes like waiting in a…

“One-Hit Wonder” Viral Videos Earn Cash: David at Dentist, Numa Kid, Charlie Bit Finger

So you got lucky and had a video go “viral.” Now what do you do? YouTube is now giving “one-hit wonders” a chance to become a YouTube Partner, where they’re eligible to earn a percent of advertising revenue from their videos. This may, of course, be frustrating to those who have applied for the Partnership…

Google and YouTube Accounts Linked (and hacks)

Recently, YouTube requires having a Google account to register. That means you need a unique e-mail address for each YouTube account, and provides some unexpected benefits and problems. I’ve often advised people to establish separate YouTube accounts under different e-mails, since if one account gets “suspended” or “deleted” than other accounts with the same e-mail…

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Does That YouTube Video Help or Hurt Your Brand? The Peeps Decide.

You can decide whether a random YouTube video helps or hurts a brand, simply by voting on YouTube Brandwatch (see link). Vote on videos about laptop wedgies, Bic lighter tricks, or sexy Sprite. (Source: YouTube Biz Blog). Read YouTube’s interview with Matthew Yeomans and Bernhard Warner, directors of Custom Communication. The blog is an outgrowth…

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Corporations Dissintermedia Media Via YouTube

Before I left Johnson & Johnson, there was a new word I began hearing in the public-relations circles. It used to be all about “transparency,” but then the word “dissintermediate” started to surface. J&J didn’t just have a “Credo” hanging on a wall that gave lip surface to patients, physicians, nurses, employees, and shareholders. The…

YouTube “Comedian” Broadcasts Hair Transplant Live Today

Nalts, a most-viewed YouTube comedian, will be having a hair transplant at Bauman Medical in Boca Raton, Florida. To watch it live: Alan (fallofautumndistro) will be MCing a 30-minute session from 12:30-1:00 EST at this blogv.com location. Updates, if anything changes, available on Nalts’ Twitter. To learn more about the journey, see HairofNalts.com.