One day during one of the west-coast YouTube events I got a call from one of my YouTube friends Eddie. He hates when I call him Eddie because he goes by TheMightyThor1212, and using the name Eddie might compromise national friggin’ security. Eddie knows I’m boo-hooing that I was missing the SanVegasFranAngelosDiegowhatever YouTube meetup and…
YouTube began in 2005 with a focus on community, but in recent years has logically put most of its energy into luring more viewers with frequency, becoming profitable, and attracting professional content and ads. So it’s refreshing to see the birth of “Creators’ Corner,” with has both a blog and a spot on YouTube. WillVideoForFood…
Welcome WVFF Guest Blogger Jim Louderback Sure, you think the TV is dead. But it’s not. The act of lazing about in front of a big screen TV watching, laughing and enjoying video content is going to be even bigger than ever. But here’s the rub. It’ll be less about cable and broadcast, and much…
Today, December 17, is the third-annual “Project for Awesome,” where thousands of Nerdfighters will be using online-video to “reduce world suck.” Even if you understood nothing in the headline or lead, I encourage you to keep reading because you’ll learn a lot about online-video through this story. John and Hank Green were brothers who lost…
This video shows Hank Green (with his lesser known 3rd Green brother) announcing VidCon, taking place July 9-11, 2010 in Los Angeles, California. Here’s the official VidCon website. For those of you familiar with the Vlogbrothers (John and Hank Green), I don’t need to tell you what an enormous connection they have with the vibrant…
This Content-to-Commerce post revealed some interesting social-media statistics, and prompted me to answer two questions: “Why aren’t digital agencies bringing social-media to clients?” “Why can’t brands seem to overcome their internal inertia?” I have the somewhat rare experience of having seen social media strategy and tactics in various roles: as a marketer (client), client stakeholder…
What’s the primary difference between an amateur on YouTube and a professional creator? Not the production quality or style, silly. It’s the viewership. As you see below, the most-viewed partners are almost entirely professional. Yet the most-subscribed people are almost all amateurs. It’s a simple point, but important one: Don’t think subscriptions will necessarily lead…
Now you too can target an ad on a YouTube video with more precision than ever before. Via YouTube/Google “Videotargeting” you can suggest videos based on keywords (like humor or entertainment), viewer demographics (age and gender), interest-based categories or some combination of the three. Read more on the YouTube Blog or Mashable. Says Google/YouTube: Our goal…
Vevo is live. Whatever. We like YouTube Feather better… a simplified YouTube experience. Wait… never mind. We can’t tell the difference. But it’s designed to: …serve YouTube video watch pages with the lowest latency possible.It achieves this by severely limiting the features available to the viewer and making use of advanced web techniques for reducing…
Per my UncleNalts vlog…. check out a great satire on YouTube “stardom” by Jessica Kirsin, a “Last Comic Standing” comedian who has appeared on Leno, created the hysterical “Snack Time,” and has a reality show in the works (see trailer). In something I cherished and never seen before, this video shows Jessica interviewing well-known comedians at…