If you’re an entrepreneur interested in the Internet marketing and online-video, you’ll want pick up “Smarter, Faster and Cheaper,” which is a refreshing take on the space by mini-maven David Garland. My first impression of Garland, a fellow Wiley author, was jaded by his “as seen on ABC” logo and cheesy pocket hanky. I thought…
There are loads of social media events, and many YouTube “community gatherings,” meetups and online video events. But the “South By Southwest” of online-video and YouTube is indisputably VidCon. Organized by Hank and John Green (vlogbrothers), the event in 2010 drew hundreds of community members, top “YouTube Stars,” and Nerdfighters (the active people who rally to reduce…
It’s fun to look at the early videos of some of the best-known YouTube personalities of today (and previous years). Unfortunately many have groomed their channel to eliminate some early embarrassments. Still, I’ve done my best to find some old and awkward videos from some of the top creators/channels. Please feel free to add some in…
Without bookmarks, RSS or e-mails, there are a few sites I remember and visit randomly. It’s usually because I’m bored or curious (but don’t know what I’m curious about). For instance, TechCrunch, Cheapskate, TheOnion, Google News, Yahoo Buzz. What are yours? On TechCrunch I found an article about Blekko, a search engine that avoids spam…
Hi. I’m YouTube. I’ve never spoken before, so forgive me if I sound like a computer. I having been designed by engineers not ‘creative people’ with sub-par GPAs. I wasn’t made by the sales and marketing people who, in college, cheated off those who programmed me. Sorry- that came out wrong. That takes me to…
The space called “online video” is as broad as its players: online-advertisers, mobile technology, content creators, media properties, networks, cable-television providers, startups and individual YouTube “weblebrities.” But let’s not miss the fact that while I’ve been writing about “online video” for 5 plus years, I don’t likely have 5 more to go. As I mentioned…
“YouTube’s future is being held back is the typical innovator’s dilemma, or rather, billionaire’s dilemma,” writesAshkan Karbasfrooshan is CEO of WatchMojo.com. I included some of Karbashfrooshan’s pieces in Beyond Viral, and he’s one of the authoritative writers about the online-video industry and media monetization. Indeed YouTube is but a toy kiosk in the Google “Mall…
Holiday spam time! I’m holding a contest to see who can identify the crappiest holiday e-mail greeting! Can you top these three? It shouldn’t be hard. And you get extra points if you uncover a really bad corporate eGreeting that’s trying to mimic a viral video and does so awkwardly. After all, we’re a video…
One of the things that gets me through the holidays is the anticipation and enjoyment of JibJab’s annual year-end song parody. When Twitter rumors about CNN’s announcing Morgan Freeman’s death this week, I called JibJab’s Voice Jim Meskimen (website/on YouTube) to see if he’d do his classic Freeman impersonation. He did in this “Morgan Freeman…
First- the disclaimers. I share in advertising revenue from YouTube. And I’m a content partner for Next New Networks, but not an employee or quite the size of these guys. I’m just some marketing clown with a video camera, no writing staff, but 175 million views. Big deal. My blog’s still ugly. So I’m not privileged to any…