A few years ago, a video could be considered “viral” if it hit a million views. Now I’d like to propose a more stringent definition, and tell you that President Obama meets the criteria. A video, I submit, is “viral” if it gets more than 5 million views in a 3-7 day period. So Obama…
iJustine, the YouTube star and graphic designer, is holding a contest to benefit Charity:Water. Check out the 2011 version of a press release (here), by MASScanvas — a new type of online graphic design contest. “Creating synergy among celebrities, designers and charities, MASScanvas aims to inspire a community of creativity and philanthropy – Design with a…
I used to write quite often about online-video contests because for many brands, that was their online-video strategy. It’s similar today when brand’s create a Facebook page to check off that nagging “social media” objective. A lot’s changed in the past years, and Jared “The Video Contest King” has reengaged, even musters up some praise…
The Huffington Post shows off the best viral videos by weekly running a YouTube Trends report and turning it into journalism… http://www.huffingtonpost.com/2011/04/23/watch-top-youtube-videos_n_852890.html Now we just need a YouTube amateur vlogger channel that summarizes the week’s most popular Huffington Post articles. And *boom* the Aol Video strategy is born. P.S. Post your worst videos below. It’s…
Here’s the “baby monkey” riding backwards on a pig song on YouTube… the one for which you’ve searched your whole life. You can buy “monkey on pig” song on iTunes too, and I did so just to support the singer (ParryGripp). Note that he’s not riding on a dog, which might have been your impression…
Okay let’s just get this out. I’m a big Google fan, user, and customer. I’m also making non-trivial income from Google’s YouTube Partner program (through ad sharing on my Nalts videos seen 200 million gazillian times). So I really hesitate commending the company in a post headline. It looks I’m friggin’ shilling incognito and I…
What was the best season of SNL you can recall? Wait let me ask it a different way: which of these years did you like best and why: the Belushi years Eddie Murphy Dana Carvey Chris Farley Tina Fey And why is it that 85% of the best potential comedy fail one one singular account?…
Netflix is watching “GOOG” and its potential use YouTube to stream longer form content. See WSJ blog. And read about YouTube’s move to live streaming ala Ustream and Blogtv. I’d say the concern is significant, and this marks the fifth phase of YouTube… Phase 1: Pirate Sharing (2004-2006) Phase 2: Amateurs & Community (2005-2009) Phase…
It’s been a while since I’ve summarized some of the most important factors to getting your videos seen. This post is based on my own YouTube creator experience, my work with big brands, and my book (Beyond Viral). I’ve also written a free eBook called “How to Get Popular on YouTube Without Any Talent (version…
I appeared on MSNBC’s “Your Business” yesterday, and again tomorrow morning. It was a special about using online video to promote your business. Here’s me holding my book, Beyond Viral, upside down. Classy touch, right? It, um, was… on purpose. Right.