Spencer is my nephew’s friend who appeared in “Farting in Public” (now almost at 5 million views). We’ve done about 12 mostly public videos together, and here’s a playlist so you can watch them all on YouTube: “Best of Spencer.” Spencer has a unique ability to suspend social anxiety and do just about anything without…
Unknowingly I was approved as a B&H affiliate last December (I should check e-mail more often). So here’s a banner below. For those of you that don’t know, affiliate programs allow bloggers and website owners to earn some small portion of your purchase if you visit the e-commerce site via the blogger’s coded link or…
One of the factors that has limited the growth of online-video advertising is the production and traffic work. Mike Shields of Mediaweek reports that the Interactive Advertising Bureau this week introduced a set of guidelines to standartize online-video advertising and make the medium “easier for advertisers to buy.” The new guidelines cover three basic forms…
A recent study shows that the shrinking percent of US citizens that don’t watch online-video regularly are more likely (by 45%) to be boring than their video-watching counterparts. This study, mind you, is based not on a significant N or any official methodology. It’s just based on my own experience. For example, here’s a result…
So there’s a galary of amateur videos (consumer-generated advertising) posted on Doritos’ UK website, including this classic Davideo hit. He’s the UK creator of the exploding Diet Pepsi Mentos girl, and one of my favorites in the use of abstract video animation (so be sure to rate it if “five sizzling chips” if you like…
I’ve been saying for years that I’d trust 100 patients’ diagnosis and recommendations over one doctor’s. It’s the power of the masses: a large set of less educated opinions are more likely to be informative than one educated professional. As an example, I posted a video last night called “5Ks are brutal,” and described some…
It’s pretty clear that consumers are hesitant to buy professional video content much less amateur content. Given that I’ve sold exactly 13 copies of my “best of Nalts DVD” it’s no surprise to me to see that Brightcove is abandoning its “pay for content” model: On July 31, 2008, we plan to discontinue the Pay…
Madonna aint acting like a virgin on YouTube. While other stars have fumbled in their attempts at the largest online-video site, Madonna gets 5 stars for her homepage video. Why? We imagine this video was featured by the advertising department (likely a paid promotion for her new album “Hard Candy”). And although YouTube editors may not…
We watched 10 billion videos in February, according to ComScore yesterday. That’s a 66 percent gain from February 2007, and apparently about 73 percent of people online are watching videos. Which means the other 15 percent are losers that are too busy brushing up on their math skills. 35 percent of this activity is on…
Now it’s your fault if you’re bored online and can’t find anything good to watch (besides Nalts crap). Tilzy.tv aggregates and lists a lot of the top episodic programming, and may especially helpful as a transition drug to online-video. Especially for you noobs who still think television is more interesting. The name, branding and tagline…