“Who Are Today’s YouTube Stars?” is a recent story title from The Washington Post. Hayley Tsukayama also wrote a Post article about minorities reaching more individuals than popular television shows: …Almost most each of (Kevin Wu’s comedy) shows command at least 2 million views — rivaling the nightly TV audiences of Jon Stewart and Stephen Colbert….
I picked up the Feb. 6 Time Magazine (another recent issue of Time provided a nice summary of YouTube recently), and what did I find? A review by Lev Grossman of John Green’s new book titled “The Fault in Our Stars.” It’s nice to see a YouTube weblebrity get some coverage in a national magazine,…
This is part two of a series featuring direct advice from YouTube “stars” about what keeps them going. In part one (click to read), we heard from Brittani Louise Taylor, Rhett and Link, and Charles Trippy. Now let’s thank four more of the most prolific and prominent YouTube creators: Michael Buckley, Venetian Princess, MysteryGuitarman and…
I’ve written plenty about how to become a YouTube star (see free eBook v2 and “Beyond Viral“), but today’s post is the first of a series about the persistence of some top YouTube talent. It’s one thing to break through the clutter and develop a following, but quite another thing to maintain it… the latter…
Put on your thinking caps, kids. Lots of wisdom in here. Most of it is additive to Beyond Viral, but go buy that damned book if you haven’t. And if you have read Beyond Viral, please provide a gratuitous complement below even if it’s fake. Hey I’m not expecting to outsell Hunger Games, but my…
Prescript added post hoc: Thanks to Jeff and Jimmer (see comments) for useful tips on solving the AVCHD problems, including this Panasonic white paper. I found this Panasonic white paper about AVCHD and iMovie too. Sony and Panasonic invented a video format called “AVCHD” and I would like now to proclaim it dead. I remember…
Modern Family. Best show on television. It’s saving ABC. I still adore The Office too. They’re both the #1 show on television. And if Modern Family and the Office had sex, and gave birth to an online-video baby, this would be it. Ladies and gents, please enjoy Jake & Amir (CollegeHumor) joining the Jonas, um,…
AdAge called out the biggest YouTube sellouts— those known for sponsored videos for top brands. Naturally my headline would have read “YouTube’s Most Prolific Sponsored Artists” had I been included in the list. For those of you whose nipples don’t get pointy when you hear words like “advertising, marketing, Mad Men, spot, creative brief, storyboards,…
How much money do YouTube stars make? TubeMogul used some ad-sharing revenue estimates and view counts to guestimate the annual income of YouTube partners like Shaycarl, Daneboe, and AnnoyingOrange. These estimates don’t capture the 5-30k these guys can earn from a sponsored video. Posting from iPhone hence the terse post and lack of lovely image…
Walter Sabo, Hitviews founder and former radio maven, makes it more apparent why radio people seem to have adapted more naturally to online video than television people. At first I thought it was simply that the radio people saw their boat sinking sooner than television people (some who vary their whistling melodies and choose a…