Dog Goes Viral… Eating My Book
This is the most amazing reaction I’ve had to “Beyond Viral” (a book I published via David M. Scott and Wiley last fall). Here’s Moomay’s dog Jack devouring the content.
advertising | book | Nalts | Online Video | Video Advertising | Video Business | YouTube
The Best of Cats on Skateboards (YouTube Advertising)
It’s the biggest myth of online-video advertising. If a brand advertises on YouTube it will appear with consumer-generated media that includes such content as cats on skateboarders. TVweek’s “New Media Minute,” hosted by Daisy Whitney, featured a recent interview with YouTube’s Jordan Hoffner to set the record straight (via WebVideoReport). Naturally I couldn’t resist a…