There’s a new Global Online Video Association led by Paul Kontonis. What does it means to YouTube and the networks like Collective, Maker, Machinima, Fullscreen and others?
I’m at an industry event yesterday in NYC and I run into the affable Jim Louderback, CEO of Revision3. He follows this little blog occasionally, and we’ve spoken at numerous industry events. (Jim is also cool, geeky and provocative… important attributes of “emerging media mavens”). For no particular reason, I asked him when someone was…
I was invited to join a web studio yesterday that provides a fixed CPM or cost per 1,000 views. That means the network promises you’ll earn no more and no less per video view… many of my friends have made that choice. It forced me to examine my current CPM and consider how that might…
There’s been a lively debate recently among online-video enthusiasts about Google/YouTube’s capacity to sell display advertising. Sales people need different skill sets selling paid-search (automated, measurable, bid-based) versus display advertising (which is less measurable and more like selling television or print). To understand the distinction, see Google’s video; this is something we’ve been exploring at…
Where’s AskANinja been? Depressed and eating pie, but far, far more. His delightful return song tells it all… and celebrates the hiatus with pomp and circumcision. He’s back now (thank NewTeeVee for the heads up), and with quite a twist and bang. Watch him shoot up the YouTube’s most-subscribed list like WheezyWaiter on steroids. Discover why…
In a YouTube binge, NewTeeVee writer Liz Shannon Miller is rounding up some major online-video news: Chad Vader was aquired by Babelgum Next New Network is going fitness (Click Fitness) Revision3 has an iPhone App (just in time- I hear iPhones are gonna be big) and Michael Buckley got Lasik surgery. What next? A transplant?…
I love it when a certain artist, video creator, or web series finds THE sponsor. Not a sponsor, but the ideal one. The kind of sponsor that you’d think would be stalking the entertainer, but sadly probably doesn’t know they exist. There are matches made in heaven: iJustine or Happyslip and Mac, Rhett & Link…
You’re probably a digital native if you read this. Tim Street interviewed Revision3’s Brad Murphy, who leads business development/sales. He uses the term “digital native” to refer to the audience his shows reach. Street includes a video of the interview (for those who prefer the hipper form of video to the timeless form of written…
No, all social-media articles don’t have to suck. MediaPost’s Kelly Samardak takes us into a speakeasy during a social-media Mental Prohibition in this coverage of “Digital Cocktails: Keys to Social Media Success.” The piece, part business and human interest, chronicles the event — hosted at the NYC studios of ForYourImagination (where you can pass the social-media “dutchie on the…
We are highly amused by thoughts from former Disney CEO (Michael Eisner) at the recent NATPE event (see TubeFilter for more). Eisner is now CEO of The Torante Company, and its digital studio is called Vuguru. Very web 2.0 branding. He speaks about traditional media’s “death march,” and says YouTube’s revenue share “draconian.” But he also…