Friday I did a “call for crowdsource help” on the YouTube/Comedy research I’m presenting at next week’s ISHS presentation. A big thanks for your comments, and especially to Will Reese. Check out this graphic… Will’s categories (farce, dark, screwball, slapstick, parody, satire) were his own creation, and he found this interesting discover. Over shorter periods…
Per this video, I’m preparing for a presentation at the International Society of Humor Studies (yes there’s such a thing). I present on Tuesday (July 5) in Boston at the international meeting. If you’re near Boston University, please enroll and attend! This is a scholarly and professional organization dedicated to the advancement of humor research….
Do you know what your student is doing? What if you strapped a camera on his/her head and then crunched the numbers to compare activities like reading, videogaming and watching television? The answer, my friends, is on the tip of the head. Thanks for the contribution, Jan.
Well it seems things are fine in TV Land. A recent study shows that TV ads beat the web in creating engagement (specifically by 38 gagillian times). And a previous study shows we don’t miss the ads we skip. Good news, media buyers! Get those bucks back on television. Next week: Print is alive!
comScore’s February data once again shows Google’s dominance in the online-video market, but Facebook is catching up. It’s now the fourth-largest online-video sharing property (see Facebook’s unofficial resource for more information). Facebook, as a sharp contrast from other sites, has short bursts of viewing (far shorter durations than other properties like YouTube, Hulu or Viacom…
comScore today announced that in the third quarter of this year (3Q 2010) about 1.3 trillion Internet display advertisements were served to people in the U.S. (a 22% growth from the same period in 2009). We were too lazy to register to download the report, but not so lazy as to avoid making “wild, unfounded…
Fresh new data about online-video views, sharing and viewers! The source is YouTube, Next New Networks and Frank N. Magid & Associates (see press release and blog), and the data was collected between May 18 and June 4, 2010. While it’s not super fresh, it’s filling a void in the past year. Two important take-aways:…
Why are the ladies so busy on social media (see clip below) but not much on watching online videos? I have some theories but they’re crap. If you don’t share yours, I’ll not only share my crap theories I’ll make up fake facts to substantiate them.
In this NewTeeVee piece by Liz Shannon Miller, Tubemogul CEO Brett Wilson announces research with DynamicLogic that will finally show the ever debated link between online video and sales. He also proclaims his disdain for the words “viral video” and “view.” With my luck this study will be released the day after my final manuscript…
Okay get a coffee and sit down. This is one of my important posts. You’ll learn in this one post more than you learned in that stupid communications major (the sender sends messages, and the receiver receives them). I switched majors the day I realized half of the women in my Freshman 101 communications class…