I’ve had a few requests from readers/viewers to clarify YouTube’s evolving Partnership program, and help “up and coming” YouTube creators understand how to make money via video. As always, I’d caution YouTube video creators to keep realistic expectations on earnings– right now there are hundreds of YouTubers earning six-figure income from YouTube. But the majority…
FreddyNalts just got invited to apply for YouTube partnership. That is all.
So your video of you dog/baby/pratfall suddenly goes viral, and you’re faced with choices… how do you capitalize on the luck? I’ve had the pleasure of informally coaching viral lotto winners, from “David At the Dentist” and Richter Scales to the recent Dagfinn (who is navigating his stick the way I manage my career). It’s…
So the NextUp YouTube winners are in NYC right now… receiving loads of love from Google/YouTube. It made me happy seeing the next generation of amateurs… and to see that Google/YouTube still encourages them even while commercial content is on the rise on the world’s second-largest search engine. I was invited to speak to the…
Who said Google isn’t in the content space? Today it announced via YouTube the acquisition of Next New Networks (NNN)… and the creation of YouTube Next (see YouTube blog). Cartooninator and NNN co-founder Fred Seibert is not staying on board, but many of the folks behind Obama Girl, The Key of Awesome and AutoTune the…
Advertisers like safe content, and it won’t be long before media buyers restrict certain YouTube ads to “safe” videos to protect their marketing clients and brands. So now that mama Google allows YouTube partners to note that the video is “safe” (no drugs, no violence, no sex, and no drugs), I’d urge you to code…
Some of you aren’t regular YouTube viewers, but have loads of RSS (feeds) available via a reader. I use iGoogle as my reader, for instance, and I have a customized page loaded with RSS feeds from my favorite blogs and websites. Butterfly. If you prefer to get alerts for new videos that way, here’s a…
While we’re precluded from revealing specifics about YouTube revenue, it’s now becoming more common for YouTube “partners” to know what others are making. While the CPM (cost per thousand views) once seemed to have settled, the creator income fluctuates wildly. As noted in this chart, the month of May took a nose dive for me–…
When I think about uploading a video to YouTube, I envision five audiences: The people I know in online video- fellow creators and members of the online-video community. Permanent record: is the video going to be a tattoo I might regret? Will it cause my kids or family any embarrassment that I haven’t already inflicted? The folks…
Hey, look what I found while Google searching for specifications to create YouTube channel banners (not the paid banner ads, but the branded banners that appear on the top of customized brand channels or partner homepages). A lot of this applies only to “branded channels,” but it’s still more informative than the meager YouTube help…