Online Video Curated: 34 Posts, Websites or Videos
Here are 34 posts, websites and videos about online video… curated kindly by Christopher Mingryan. Can someone summarize them in the comments below please? I’m too lazy to read.
Why Online Video is More Like Radio than Television
Walter Sabo, Hitviews founder and former radio maven, makes it more apparent why radio people seem to have adapted more naturally to online video than television people. At first I thought it was simply that the radio people saw their boat sinking sooner than television people (some who vary their whistling melodies and choose a…
Biggest Online-Video Community Gathering Ever: July 9-11, LA
Some of the most-viewed YouTube “weblebrities” will gather with hundreds of people in the YouTube community, including video creators and viewers, professionals and stalkers. The event — called VidCon 2010 and scheduled for July 9-11 — includes rapid-fire stage performances by some of YouTube’s biggest “stars,” including comedy duo Anthony Pedilla and Ian Hecox (“Smosh“), “What The…
Yahoo Begs Marketers to Put TV Commercials Online. I Puke But Understand.
(Half the fun of this post is the hyperlinked videos to punctuate the copy). Below is an ad from a trade magazine, where Yahoo let’s advertisers know their television ads can move online. My immediate reaction (after I puked and rinsed my vomit) was that Yahoo is basically teaching advertisers and brands to annoy its…
Ashkan Karbasfrooshan’s Magical Money Pyramid
WatchMojo CEO Ashkan Karbasfrooshan has written a series of smart articles about online video in TechCrunch, and here’sKarbasfrooshan’s recent “How to Make Money from Online Video.” TechCrunch is totally working my content corner, and if I had a pimp he’d comb his afro and kick Michael Arrington right in his man crunch. In fairness, Arrington wrote about…
Can Online Video Make Any Money?
Can online video make any money? I don’t remember right now, but I’m guessing the answers are in this Streaming Media Online Video “Redefining Monetization” expert panel that Larry Kless led. It’s an all-star cast and me. Just shut up and read his article from yesterday or watch an excerpt of the video, and make…
Old Media On “Death March,” And YouTube is “Draconian”
We are highly amused by thoughts from former Disney CEO (Michael Eisner) at the recent NATPE event (see TubeFilter for more). Eisner is now CEO of The Torante Company, and its digital studio is called Vuguru. Very web 2.0 branding. He speaks about traditional media’s “death march,” and says YouTube’s revenue share “draconian.” But he also…
Video Case Study: Efficient Logitech & Hitviews Challenge
PRWeek ran a story titled “Logitech Finds Value in Campaign Video Strategy,” and here are the highlights (the story requires login, but it’s here). You may remember the video (below) called “Amazing Kitten.” Congratulations to the 5 randomly-selected commenters, and the 5 winners of the video replies (who I just finally contacted). Client: Logitech (Freemont, CA)…
Magical Fix to the Scorned Pre-Roll Ad!
I’ve got it! I’ve got it. YouTube and other online-video sites take notice. Free advice, peeps… to solve the ultimate online-video ad dilemma: pleasing advertisers without pissing off viewers. Problem: We hate pre-rolls. Google says they work, but 75% of viewers drop like bodies on Fringe. We think we’re watching the wrong video, and most online-video…
Getting Your Video to Top of Google Ranking (fart)
I met recently with Steve Rubel, who Business Week once called “the all-knowing thumper in a forrest of bambinos.” He’s dumped his Micropersuasion, but still posts on SteveRubel.com. Steve asked me what I knew about video and SEO, and prompted this succinct 101-post on “how to use online-video to crawl your way to the top…