Geico Misses Value of YouTube Star’s Audience
Geico fails by tapping a YouTube star without tapping into his embedded audience?
Geico fails by tapping a YouTube star without tapping into his embedded audience?
Between professional video content and user-generated content is a vibrant solution for advertisers. And most are missing it.
I got all excited when I read that Hulu.com will distribute DailyMotion.com videos. Sadly, like most of the most-subscribed YouTubers, less than 5% of my traffic occurs beyond YouTube. I couldn’t even remember if I post to DailyMotion. That’s because YouTube dominates, but also because people on other video sites aren’t as loyal to them, and…
Oh shut up about the stupid recession, you big whiner. I’m sick of hearing about it — and just because it’s an economic depression doesn’t mean we all have to get clinically depressed. Seriously. You’re beginning to sound like that annoying friend who’s always complaining about health problems… The co-worker or neighbor who doesn’t know that…