New Storytelling Dimensions: HBO Imagine Raises Bar for Seven Echo & New Advertainment Models
Online video and rich media create a new model for storytelling and advertising that immerses audiences.
Mom Blogs? No Time. Let’s Try Mom Online Video.
There’s no shortage of blogs written for and by mothers. But WifeofNalts now has a new YouTube channel called “Joeymoms.” The purpose is to bring relevant content to moms in a fun, irreverent way in a delivery medium for which moms have time… video. The name was chosen for two reasons. First, there are virtually…
Thanks for Helping Jack Up Votes on Video Contest
It’s the kind of thing that drives semi-pro creators insane (see Jared’s VideoContestKing post). A video contest based not on the quality of the entries but the “popularity” of the creators. I entered Great Wolf Lodge’s contest, but was amazed that despite family & friend e-mail campaigns that we couldn’t get beyond 2% of votes….
Retarded Policeman “Creative Feud” Kills Show
In a creative & financial dispute that began early this year, the people behind YouTube’s popular The Retarded Policeman series recently brought their feud to “court of public opinion.” Mediocrefilm‘s Greg Benson created the show with his wife Kim Evey (who produces The Guild, staring Felicia Day), and hired “Ponce” Perry, who stars as the,…
Sylvania DV-120 Reviewed, Rated vs. FlipCam
I recently wrote about the Sylvania DV-128, which was $40 shipped. I called it the “poor man’s FlipCam.” Well unfortunately, you get what you pay for. See the footage compared to the FlipCam Mino… the Sylvania is grainy and the audio is overdone… I had to turn it down so it didn’t blast you. I…
Crowdsourcing a Creator’s Best Videos
I had trouble when putting together my “best of Nalts” DVD because it’s not easy to rank my videos on YouTube or other sites by rating. Also- the ratings aren’t necessarily fair. A popular video ALWAYS gets a lower rating than one that’s seen by a small group of my regular viewers. Superl8tive.com just invented…
Poor Man’s FlipCam: Sylvania DV-128
A few people have written me notes to the extent of, “I wish I could do videos, but my camera is so bad.” I usually tell them to relax, and just make sure the lighting and compression is good. The reality is that those two factors can make up for a lot if your camera…
The Google Money Tree
My sister is doing a story on the Google Money Tree, and I thought I’d write about it — if for no other reason — to scoop her and her “big media.” I hadn’t heard of it before, so I googled it. Seems it’s a scam that locks you into a regular fee, and cost…
Does That YouTube Video Help or Hurt Your Brand? The Peeps Decide.
You can decide whether a random YouTube video helps or hurts a brand, simply by voting on YouTube Brandwatch (see link). Vote on videos about laptop wedgies, Bic lighter tricks, or sexy Sprite. (Source: YouTube Biz Blog). Read YouTube’s interview with Matthew Yeomans and Bernhard Warner, directors of Custom Communication. The blog is an outgrowth…