|

Antisocial Media (Stickam Addiction)

Heard of Stickam? It’s a live-video website that allows people to gather in rooms and interact via live webcams and text messaging. YouTubers are especially prone to spending their off-YouTube hours congregating, and it’s always puzzled me. They mostly hang out in Nutcheese‘s room. Then again, I’m not a raving fan of instant messaging, e-mail…

| | | | | | | | |

Media Stereotypes Online-Video Clichés

There’s no question that traditional media tends to characterize online video — and YouTube in particular — as a cute fad. Certainly the bulk of the stories are about the “one hit wonders,” Internet clichés, and sensational hits like Chris Crocker, Sneezing Pandas, laughing babies and Star Wars Kid. When I saw some recent Comedy…

| | | | | | | |

Southpark on Monetization of Digital Content

Kyle from Southpark puts it well in this 30-second clip from “Canada on Strike.” The clip’s called “The Promise of Future Revenue.” Thanks to Jan for finding it. Boy I’m sure glad that’s over with. Me too. Yeah, but you know I learned something today. We thought we could make money on the Internet. But…

| | | | | | | | | | | | | |

Why Media Buyers Are Stunting the Growth of Online Video

Balding white marketer desperately wants to meet smart, strategic media buyer. If you’re one, please recognize you’re not the target of this rant. But the rest of  you are just so friggin’ short sighted and clueless. There are some amazing online-video series that could be incredible opportunities for smart brands wanting to engage with early…

Naltsgetsfit Hits First Milestone. Ready for Diet/Health/Fitness Sponsor.

I launched that March 19 NaltsGetsFit video (yes, the shirtless one) before YouTube’s maintenance problem started minutes ago. Here’s the thumbnail, which populated on my channel page. But the video (despite having 150 views) isn’t appearing in classic YouTube fashion. So I made it, ChristopherMast. You? I’m ready for a health/diet/fitness sponsor, now. Get me…

| | |

Maybe Online Video Isn’t Just Staging Area for Wanna-Be Media Stars?

I found this quote interesting, as Liz Stowasky of the “Point Click and Go” show on Fox.com interviewed Michael Buckley (see video) from the WhatTheBuckShow. Stowasky asked Buckley about his plans for the future: “It’s so funny because whenever I do interviews they always seem disappointed when I kinda say I’m happy where I’m at….

| | |

Exposed: Big Media’s Bias Against Online Video

I was interviewed Friday by a major U.S. television network on the subject of online video, and caught some footage of the reporter’s loaded questions and biased reporting. You’ll hear how he tries to shape the discussion to confirm his own belief that online video is crap, and that big media will continue its reign….

|

What Is Social Media?

Toby Bloomberg, who writes Diva Marketing Blog, asked me recently to define social media. I didn’t have a lot of time to think, okay? But here I am on her blog aside much smarter people. Like Peter Kim Being Peter a Senior Analyst at Forrester Research. And the hysterical David Berkowitz (Marketers Studio), a Director…