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How Will The Mainstream Laggard Audience Navigate Online Video?

ByNalts

I originally titled this blog post, “PopTub: Does it Suck or Rock.” But then I realized PopTub is about a bigger issue. But first, let me set the context. Last Friday I wrote a post about PopTub and said I wanted to appear on it. Today that wish came true (see below). Now I just have…

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PopTub Backed by Google ‘n Pepsi

ByNalts

This Hollywood Reporter article reveals that PopTub (a new show on YouTube) is backed by bigger players that I thought. (Google) quietly launched a video series September 8 on its YouTube property called “Poptub” with Embassy Row, the production company run by “Who Wants to Be a Millionaire” creator Michael Davies, and Pepsi. So we’re feeling…