Two trailers, with dramatically different approaches. The first is about a girl’s death, and takes the viewer backwards to experience it. The second, released recently, shows more game play, and is certainly more “blue” with its cursing and rap music. From a marketer’s perspective, I like the sequence. The first creates intrigue and emotional connection…
Thumbs up to these gals for their amateur but brilliant Katie Perry satire of California Girls. It’s “Staten Island Girls,” and deliciously skanky and humorous depiction of New Jersey. Just 5 years ago these gals would have been able to share this with their friends, but now the whole world gets to giggle. Oh wait….
Don’t get depressed about the economy folks. Even wrecklessly stupid brands are squeezing old-media spending in favor of paid search, targeted interactive advertising, and … yes… even online video. Marketing and advertising spend on online video has a good future. Even though it’s a small sliver of online spending and difficult to measure (slicing fog),…
Now you’ve done it. You’ve stressed poor Daisy Whitney out with your provocative comments on my recent post. Look at the poor thing- she’s changed her hair, and the out takes reveal a near panic attack at the end. I’m going to have to invite her to do a YouTube collab with Uncle Nalts to…