Snowman at the Beach (prank)
So well done. Great reactions and the audio clinches it…. Hats (and scarf) off to Jason and other members of the Scary Snowman troupe, which seriously needs to collab with Improv Everywhere. I can see a fleet of them.
Today Show’s Viral Video Doesn’t Go Viral
Sure we like Mike Tompkins (YouTube’s pbpproductions). Sure his Dynamite a cappella remix was cool. His appearance on yesterday’s NBC Today Show produced this, “Today Goes Viral.” While it’s one of the most-discussed videos in Canada (and we love our Canadian Tubers), it’s not exactly living up the the viral title at 15K views so far. But…
T-Mobile Airport A Cappella: Everything But ImprovEverywhere
Hard to criticize this lovely video featuring surprised passengers in Heathrow Airport being surprised by a cappella songs in every genre. Part of T-Mobile’s Life’s For Sharing campaign. I just wish they’d partnered with or acknowledged Charlie Todd (author of Causing a Scene) because he kinda invented (or at least popularized) this type of video.
Why Your Social-Media Expert Should Be an Improv Comic: 7 Reasons
I recently told a few hundred Canadian marketers that their social-media expert should be an improv comic, an insight that hit me during my all-night roadtrip to Toronto. Moments later, one former improv comic (from Freshed Baked Entertainment) confided at lunch that he’s using his improv experience to help brands create entertaining content. This notion…
NBC’s Ann Curry Joins ImprovEverywhere Prankers in “I Love Lunch” Musical
Ann Curry joined in a “spontaneous” musical about lunch at Trump Tower, and the ImprovEverywhere team worked with NBC to capture the fantastic moment in “I Love Lunch! The Musical.” Watch the Today Show coverage of the event and see some fantastic photos by visiting ImprovEverywhere.com. The bit borrows heavily from my favorite ImprovEverywhere clip…
ImprovEverywhere Goes Commercial
Charlie Todd, the genius behind more than 70 “ImprovEverywhere” stunts involving thousands of “agents” is going commercial. Despite a reluctance to commercialize his grassroots productions, Todd is partnering with Yahoo (to support a “go purple” campaign, according to this Advertising Age story). Todd livs in NYC and teaches improvizational comedy. Every few months he organizes an…