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Turn Your HDTV Into a Computer: Online Video Without Restraints

ByNalts

(See 4/13 update below and learn the secret to connecting your Wireless keyboard to an Acer, which you won’t find after an hour on Windows help). You loyal WVFF readers will know that I’ve been predicting the “killer web-to-television online video viewing” device for several years (here’s me wishing back in January 2007 and here’s…

You’re a Digital Native, But Are You Acting Like One?

ByNalts

You’re probably a digital native if you read this. Tim Street interviewed Revision3’s Brad Murphy, who leads business development/sales. He uses the term “digital native” to refer to the audience his shows reach. Street includes a video of the interview (for those who prefer the hipper form of video to the timeless form of written…

Hulu’s “Confidential” Ad-Selector Specs Leaked; YouTube Adopts Mandatory Pre-Rolls.

ByNalts

Just when you thought pre-rolls were dead, both Hulu and YouTube are embracing them in recent weeks. Hulu has officially rolled out an “Ad Selector,” where viewers can choose among several ads from a single sponsor. And YouTube, whose parent Google once chastised online-video pre-rolls for causing 75% abandonment rates, is now quietly experimenting with…

Magical Fix to the Scorned Pre-Roll Ad!

ByNalts

I’ve got it! I’ve got it. YouTube and other online-video sites take notice. Free advice, peeps… to solve the ultimate online-video ad dilemma: pleasing advertisers without pissing off viewers. Problem: We hate pre-rolls. Google says they work, but 75% of viewers drop like bodies on Fringe. We think we’re watching the wrong video, and most online-video…

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AppleTV & iTunes Dissintermediates Cable? Bigger Than Balloonboy Story.

ByNalts

Wowzer. Your’e going to want to read this post, because it’s hot news. And because I put some effort into some seriously solid metaphors that damned well better be scraped by some bigger bloggers. For years I’ve been bitching and moaning about Apple not putting its little heart into AppleTV (instead of screwing with these…