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WTF is “Transmedia Storytelling”

ByNalts March 16, 2011

Just like OTT is the new viral, transmedia storytelling is the new online video. “Transmedia storytelling” is not new vernacular, but we predict it will be the buzzword of 2011… pushing the term “currating” into the archives. I became familiar with the term at a 2010 television/web events in NYC, where large media companies defended…

Online Video

Confused By the YouTube Player Interface?

ByNalts April 8, 2010

Just back from vacation, and confused about your new YouTube player? Well you’re not alone. Here’s the new look and feel, and new functionality. The most profound change was the shift from 5 stars to the “thumbs up, thumbs down.” That’s a smart move, given that the majority of raters gave it 5 stars, followed…