I’ve seen YouTube’s power as a community, and occasionally it rallies on behalf of an individual or cause related to health. However I’ve yet to see a health community that’s truly powered by images and video (and involves patient-to-patient peer support leveraging webcams and the Internets). In general, I like when the power of new-technology…
iJustine, the YouTube star and graphic designer, is holding a contest to benefit Charity:Water. Check out the 2011 version of a press release (here), by MASScanvas — a new type of online graphic design contest. “Creating synergy among celebrities, designers and charities, MASScanvas aims to inspire a community of creativity and philanthropy – Design with a…
I used to write quite often about online-video contests because for many brands, that was their online-video strategy. It’s similar today when brand’s create a Facebook page to check off that nagging “social media” objective. A lot’s changed in the past years, and Jared “The Video Contest King” has reengaged, even musters up some praise…
I recently found this collection of entries to the Poptent.net “Sour Then Sweet” campaign for Sour Patch Kids. While I can appreciate why cannibalism might have been too risque for the folks at Cadbury, I think they’re certainly bold, entertaining and memorable enough to get the WillVideoForFood “honorable mention” award. Don’t you? CHOMP. Hats off…
Holiday spam time! I’m holding a contest to see who can identify the crappiest holiday e-mail greeting! Can you top these three? It shouldn’t be hard. And you get extra points if you uncover a really bad corporate eGreeting that’s trying to mimic a viral video and does so awkwardly. After all, we’re a video…
Check out this invitation video, and submit your creative YouTube video by the end of July… 20-25 winners will have their artistic video played at the Solomon R. Guggenheim Museum (it’s a collaboration between YouTube and Guggenheim). Here’s the teaser video, which gives us a zooming look at the play button in various mediums. It…
Hey, Peter. Yeah- Peter Justason. The guy I used to work with at Johnson & Johnson. I’m gonna kick your ass on Meskimen’s new cartoon-caption contest. Instead of semi-annual, he’s going for WEEKLY. I will destroy you. See his announcement here. For the rest of you… about 5 years ago before your fancy moving pictures,…
I was reading the POV of a franchise trade blog on a TCBY “This Could Be Yours” video contest in which we’re a finalist. The contest, unlike many I’ve entered, is not about producing a compelling video to persuade consumers. It’s designed to prove to TCBY that you’re worthy of winning… a TCBY franchise (valued…
PRWeek ran a story titled “Logitech Finds Value in Campaign Video Strategy,” and here are the highlights (the story requires login, but it’s here). You may remember the video (below) called “Amazing Kitten.” Congratulations to the 5 randomly-selected commenters, and the 5 winners of the video replies (who I just finally contacted). Client: Logitech (Freemont, CA)…
I’ve proclaimed it “Ugly Shirt Day” on January 15. There’s not much else going on this month, so why not? Dig into your wardrobe for the nastiest-looking shirt you can find, and e-mail a photo of you wearing it to uglyshirtday@gmail.com. Be sure to name the photo with your username (YouTube or other) so I…