zoom lighting hacks

The Ultimate 2021 Home-Office Video/Zoom Kit: Lights, Camera and Backdrop

GOOD News. I’ve updated this for 2024… see the top 10 list of my favorite video and office gadgets and accessories. Let’s face it. Looking bad on Zoom is now the professional equivalent as having bad breath and a cheap suit. For the past few years I’ve worked remotely, and since Covid I’ve been experimenting…

which self balancing electric scooter should you buy
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Review of Self-Balancing Electric Scooters 2024: Everything You Need to Know

Which self-balancing electronic scooter (cheap Segway hands free Hoverboard) should you buy? Here are 9 frequently asked questions- and They’re all from the same manufacturer, so select yours based on the price, shipping time, and seller trust.

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Your Viral Video Shouldn’t Be a Commercial (Celebrity Apprentice Lesson)

Perhaps you watched Celebrity Apprentice last night, where the b-listers teamed up to create a “viral” video for O-Cedar’s ProMist Spray Mop. Note that I put “viral” in quotes since it’s not a viral video unless it goes viral. For that matter, let’s call it what it is: try-ral. It’s trying. It may go viral,…

Most Epic Corporate Holiday Video Greeting

Last year we celebrated the worst corporate Christmas and Holiday greetings. This year we’re celebrating the good ones. Got one? We’ve found one by Klick Health, and it deserves recognition. The sheer number of edits and costumes shows effort that is uncommon with end-of-year throw aways. This one is interactive so you can win some…

Why My Meetings Are So Boring

Corporate meetings can be such a drag. I recently stumbled via the World Wide Web into the Corporate Entertainer Jeff Civillico, who bungees on a tricycle. Candidly I’m less surprised at this feat as disappointed that all meeting entertainers don’t do this. The next time you’re at a corporate event and they bring in some watered-down softball…

Which Trailer Makes You Want “Dead Island” More?

Two trailers, with dramatically different approaches. The first is about a girl’s death, and takes the viewer backwards to experience it. The second, released recently, shows more game play, and is certainly more “blue” with its cursing and rap music. From a marketer’s perspective, I like the sequence. The first creates intrigue and emotional connection…

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10 Commandments For YouTube Cause Marketing

The Social Media for Nonprofits conference series kicks off in SF w/ @kanter, @GuyKawasaki & @jdlasica. bit.ly/lWLDQO #nonprofit #nptech http://socialmedia4nonprofits.org/ Perfect timing for what I’d planned this week… The 10 Commandments for YouTube/Viral Marketing for Causes and Non-Profits… 1. Though Shall Not Stop With Text. If you blog, also vlog. Use video to simplify your…