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Alka Seltzer Viral Campaign Taps YouTube Weblebrities, Cewebrities

Rhett and Link’s Alka Seltzer road show (see previous post) hit Philadelphia recently, and it didn’t take them asking more than once to convince me and a bunch of YouTube Cewebrities to hit Pat and Gino’s to appear in this video. I picked up CharlesTrippy, ShayCarl, TheMightyThor1212 and those gals to stop by before the YoTube events….

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Sponsored Fun or Selling Out? Comedy Duo On Road Trip for Plop, Plop, Fizz, Fizz.

Rhett and Link, comedic video amateurs, are mountaineering above the overhang of “The Great Cliff of New-Media Sponsored Advertising.” They’re harnessed to each other with a taut rope, knotted with creativity. The friends swing effortlessly to the next hold in a pendulum traverse. Rhett knows the objective danger as he firmly grabs his nub, and Link’s total attention is committed to…