I was invited to join a web studio yesterday that provides a fixed CPM or cost per 1,000 views. That means the network promises you’ll earn no more and no less per video view… many of my friends have made that choice. It forced me to examine my current CPM and consider how that might…
comScore’s September data sheds some light on the non Google video-sharing sites, the top ad networks, and the top-1o channels on YouTube, all of which are professional. The biggest takeaway? The Santa María, La Niña, and La Pinta have long since landed and the corn-sharing Indians are being run off the east coast. Professional content (or web…
The latest version of Yahoo Video arguably out-YouTubes YouTube itself. There are just two problems with Yahoo Video, using this Butterfinger Comedy section as an example. First, I’m not a fan of auto-roll videos (especially the jabba the hut neck dude, which hits too close to home). Second, YouTube is still better at customizing videos…
Content creators and currators are getting six and seven figure “advances” from Google/YouTube, reports the Wall Street Journal. YouTube allegedly is planning to schedule content starting in 2012, and topics range from fashion to sports (I’m guessing travel, cooking and “how-to” are among them). Let’s look at how this works, and then what it means…
There are too many and too few statistics about online video and YouTube. We’re quite tired of hearing some of them: like how many videos are uploaded in a given timeline. But thanks to Pew and the increasingly popular “infographics” for giving us more than we could ever remember. This one (image on right) is…