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The creators of Walhub, an electrical switch cover that has storage features, snuck a batch of products into Ikea to demonstrate demand. It’s a clever way to put a new product on a radar, and connect it with an existing brand (Ikea) without, of course, permission. I proclaim “Hacking Ikea,” featured in Adage, the best…
An Incentive to Post Comments
To encourage reader comments, I'm offering links to related sites from this blog — which gets as high as 300 people per day. All you have to do is comment frequently, and if your site is related I'll throw in a link on the right column. I'll also do a post covering your site if…
Evian Stakeboard Babies Go Viral, But Your Brand Shouldn’t Try
Evian Skateboard babies video
Netflix vs Amazon, the Future of “On Demand” Video/Film, Viewer “Bill of Rights”
There has been lots of recent news and opinions about two “video-on-demand” alternatives for those of us looking beyond cable television or those cute round things you call DVDs. In one corner, Netflix’s ubiquity with its “all you can eat” buffet of 10K movies for about $10 a month. In the other corner, Amazon is offering “Prime”…
Video Contests: Even an Amoeba Learns by Repetition
I had an old boss that used to say, “even amoeba learns by repetition.” She wasn’t referring to me. You can ask her. Just don’t tell her I called her an old boss. Anyway that quote comes to mind as I enter my 5th and 6th online video contest. I keep getting placed as a…
Google Visitors Are So Weird
Even if nobody reads your stupid blog, it’s worth it just to see what terms people use to find it. Here are some of the searches that led people to this blog. How random. How in the heck are people finding this blog by searching the word “grief”? free episodes of the office 4 grief…
