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Video Persuasion Proved: Socialized Medicine Looks Brilliant!

I’ve spent the past dozen years or so working primarily in the pharmaceutical industry. So when I hear “government-run healthcare” or “socialized medicine,” here are some of my spontaneous thoughts: Medicare pinches profit and incentive out of system: the end of medical and pharmaceutical research & development. A visit to the doctor becomes like waiting in a…

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Schweet & Sad: Advertising Week’s Battle of the Bands

It’s schweet & sad… You’ve got a week to vote for the best band on Advertising Week’s “Battle of the Bands” (see AdvertisingWeek or visit YouTube “Battle of Ad Bands” channel). The assortment of videos, featuring modern Mad Men (and woman), in the past week have seen about 200-500 views per video. Perhaps mostly from…

Video Contests: Creative Awards & Popularity Contests (Butterfingers)

Jared Cicon aka “Video Contest King” has some sage advice for would-be video contest entrants, and characterizes three types of contests (and which to avoid). Of course, he neglects to tell you not to enter a contest he’s entered. Your chances are slim against his polished creative. Don’t bother. Jared doesn’t temper his resent against…

“One-Hit Wonder” Viral Videos Earn Cash: David at Dentist, Numa Kid, Charlie Bit Finger

So you got lucky and had a video go “viral.” Now what do you do? YouTube is now giving “one-hit wonders” a chance to become a YouTube Partner, where they’re eligible to earn a percent of advertising revenue from their videos. This may, of course, be frustrating to those who have applied for the Partnership…