Want to Rank on YouTube Search? Keep the Audience.

Update on 10/19/12: Apparently YouTube is counting raw minutes not percent of video as I have indicated. According to this source a video will rank more highly based on total minutes viewed — even above a video with more views that were shorter. YouTube, the second largest search engine, is increasingly following the “Google” approach…

Does YouTube Care About Amateurs Anymore? Not in Phase 7.

[Update Oct 8, 2012: See comments around my video on this subject, and see Urgo’s response which reminds us that “amateur” is someone who isn’t paid… so that has almost always excluded many of us). “YouTube alienates amateur users by courting pros,” wrote the Chicago Tribune. The example is Ryan Douthit’s “Driving Sports TV” channel, which…

Another Online-Video Sharing Site? Keek Raises $7 Million.

Keek raised $7 million to fuel a relatively new social-video sharing site, joining a crowded space including SocialCam, Viddy and Twitvid. VatorNews announced, “Keek is a social video network that lets people upload video snippets of just about anything from their mobile phones. It’s a bit like Twitter but what’s shared isn’t 140-character Tweets, but…

Extreme Product Placement: Build.com Sponsor Rhett & Link Going Manly

It’s one of the most extreme versions of a product sponsorship, and it’s called “Epic Rap Battle of Manliness.” YouTube sensations Rhett & Link (Rhett McLaughlin and Link Neal), held back no punches on this high-production music video designed to entertain and promote Build.com (and its YouTube channel BuildDotCom. The project is part of a trend…

Is a 2-Year-Old Book About Online Video Still Relevant?

We’re at the 2-year anniversary of my book, “Beyond Viral.” You may be interested to know that, until this morning, I have not read my own book since manuscript. It’s downright painful to read something I can’t still edit, and I was terrified that the information would be antiquated or poorly written. But during my…

Why You Should or Shouldn’t Be a Rat Jumping From YouTube’s Ship

I’ve gone dark here for a record 2 months… contrast that with my manic periods which included 3 blogs per day. Of course I have two excuses: a) nothing struck me as interesting enough, b) I couldn’t remember how to login to WordPress. Today I was struck by a piece Jim Louderback (Revision3/Discovery) wrote for…