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Ten Tips for Holding a Better Online-Video Contest

Video contests continue to roll out, often ignoring some of the basics for attracting good entries. Some examples from the past few days… Mount Olive Pickle Company is seeking 30 to 60-second videos describing why Mt. Olive “is the perfect pickle.” Plan N Trade Franchise, Inc., is hosting a “National Guitar Hero II video contest.”…

Spinal Tap Returns

Spinal Tap is returning to raise awareness of “Live Earth,” a series of events that will occur on July 7, 2007. The events are focused on bringing attention to global warming. It’s amazing to watch this considering how many times we’ve all watched Spinal Tap. But I wish it was 5 3 minute videos instead…

New YouTube CEO

Van Stahr from YouTube made a video to promote his new petition. A petition to make me the new CEO of YouTube. I hate to support a hostile takeover of Chad and Steven, but they haven’t invited me into the advertising revenue-sharing program yet. As the new CEO I will allow creators to control how…

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Nalts Does Webby Awards; Chicken Prank

My “Blackberry Crackberry” is an “official honoree” for the 11th annual Webby Awards. There’s not much else to say about this. Just credentializing because I’m hopelessly insecure. Still, I posted today my favorite of my recent videos. It’s called “Chicken Prank.” Here’s the premise. A father forces his son to dress in a chicken suit and…

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Veoh Goes with Brightroll to Support Ad-Share Model

A letter from Veoh: In the coming months, Veoh will be launching advertising and revenue sharing with Pro Publishers. We are building our own advertising technology to suit the needs of our publishers and audience, but in the meantime, we have decided to investigate external possibilities. Over the next week, we will run a trial…

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Ketchup Contest

What do you do when you hold a ketchup contest and about half of the entries are from one guy? Here’s Heinz’s YouTube site, and here’s the gratuitous contest site the agency presumably convinced the brand to build (equiped with auto-rolling video- ick). Still, it’s a good brand for a contest, isn’t it? Who can’t have…

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Ouch. The Fine Line Between “Storytelling” and Inauthenticity

Online-video has rules, and I’ve broken one. And I don’t care.   A while back two YouTubers (myself and CharlesTrippy) did a fake feud on YouTube that created something of a backlash. Our loyal subscribers were outraged that Charles and I would give out each other’s cell phones to torment the other (see Charles’ video, then…

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Thanks, Revver

Wow. I’ve been so busy with YouTube that I almost forgot about Revver. And when I popped by for a visit, there wasn’t any “where the hell have you been” guilt. In fact I found myself at the top of the featured creators. Thanks, guys. The link appears to be down currently, but that’s part…