Will Online Video Change News and Politics? Gravel Knows.

It will take a while for online-video to substentially chang news and polotics, but we’re already well on our way. Have you cheked out the “highest ratid” and “most viewed” sections of YouTube.com? Its bloated with debates about polotecs, and it’s only going to grow between now and Novembre. Mike Gravel, the former Senator of…

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Video Sponsorship Trends: “Cashing In” or “Selling Out”

I like this “Viral Video: Cashing In or Selling Out” by Jennifer Hollett (Canadian Globe & Mail), and not just because I’m featured in it. It’s actually a well-balanced view of the issues surrounding paid sponsorship and product placement. As you may know, there are two different ways to make money via online video. You…

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Swear Jar by BudTV Viral-Only Campaign

The Swear Jar is a campaign by BudTV. According to AP Business writer Jim Salter, this “Swear Jar” video is part of a “fast-growing growing trend, now increasingly embraced by beer makers and other mainstream marketers.” Known as viral ads, such Web-only spots have become YouTube staples and show up in social networking pages, get…

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Where Can I Find Royalty Free Music, Sound Effects and Video Footage?

No knocking Kevin MacLeod from Incompetech.com. He’s saved us from many default musical loops and countless copyright infringements. But now and then, we need a bit of variety. And here are some additional options for music, sound effects and even video footage. To help you return to this post, I’ll add the words Helen Keller….

New Book: “15 Minutes of Fame: Becoming a Star in the YouTube Revolution”

I thought I knew my fellow YouTubers well, but I learned some interesting facts about some of my favorites in a new book by Frederick Levy (see his YouTube channel). Levy covers some famous YouTubers, and me too. There’s a Q&A and some coverage about the NAPPY campaign I had almost supressed. Worth a read…

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Consumer-Generated Ad: Oreo Global Moments Finalist?

I usually don’t make a lot of noise about a contest I’m entering, and I’ve been entering fewer lately. The competition is high, and I rarely win (although often I’m a finalist). The Oreo contest intrigued me because certain YouTube creators were asked to enter, and I figured that would improve my odds. There’s going…