YouTube’s New Content

The New York Times “Critics Notebook” came down hard on YouTube’s attempts to create TV-like content. See the full article here, and now some highlights… Do you agree, or have a different thought? With regular weekly shows and viewer-friendly playlists, they are indeed slightly more televisionlike than the millions of mostly homemade videos that surround…

YouTube Changes Summarized

Tom Schmoyer created a ReelSEO video to summarize a bunch of YouTube changes (below), and navigates them for creators and advertisers. Changes include a new uploader tool for creators the ability to link directly from videos offsite to fundraising (Kickstarter, Indigogo) new ways to select ads (monitization) preferences, 150K options for free music you can add…

Boob-Tube Audience Slips to Online-Video But Retains Advertising

Though television may be losing viewers to online video, it continues to hold advertisers. Fewer people have been watching traditional TV channels so far this TV season, the first such decline since at least 2007. Here are some details, punctuated by my favorite “cringe worthy” quote of television versus online video. The Wall Street Journal’s Suzanne…

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Want to Reach Minorities: YouTube Stars Have Audiences

“Who Are Today’s YouTube Stars?” is a recent story title from The Washington Post.  Hayley Tsukayama also wrote a Post article about minorities reaching more individuals than popular television shows: …Almost most each of (Kevin Wu’s comedy) shows command at least 2 million views — rivaling the nightly TV audiences of Jon Stewart and Stephen Colbert….

Bidding Farewell to Daisy Whitney’s New Media Minute

Daisy Whitney, creator and producer of “The New Media Minute” is ending the nearly 5-year-old show. Whitney posted her final episode last week, and says she’s, “just going old school reporting on media in articles and columns instead.” Whitney will continue her reporting on new media for such outlets as MediaPost, Cynopsis, @Beet_TV. For as long…