Online Videos Appeal to “Lowest Common Denominator”
Funny cartoon about YouTube and its “fat guy getting kicked in the groin” videos instead of “beautiful life-changing piece of film” ones. From Comics.com “Sheldon.” Click to read type…
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YouTube’s Top Stars Won’t Dance & Sing for Peanuts
ByNalts
It’s time for a couple new articles to make you feel inferior to YouTube stars, who are attracting increasing attention by media for their alleged lucrative sponsorships and 6-figure advertising income via their YouTube fame. We won’t bother commenting on the inaccuracy or accuracy of said reports, but we’d agree these stars won’t sellout for peanuts (don’t…
Making Money on Metacafe
ByNalts
I’ve been trying for months to crack the Metacafe code. I’ve earned almost $4,000 but mostly from one or two of my videos. Meanwhile, Viral Video Czar Zack Scott has claimed more than $11,000 with his collection — about 10 of his videos have made it to the Producer Awards program. Yesterday he offered this…
Blogs on Video | book | Making Videos | Online Video | Uncategorized | Video Advertising | Video Business | Video Sites
Promoting Your Online Video Content
ByNalts
Since there's no model that has high traffic (YouTube) AND pay-for-content (Revver), this has been my strategy for making money through online video. Use it as your own risk. Create good stuff. I'm hit or miss, and still experimenting. Since I'm not interested in making sexy videos, I focus on humor. Sometimes topical, sometimes corny,…
Measuring Video Performance (3 comScore methods)
ByNalts
Josh Chasin, Chief Research Officer for comScore met with ReelSEO’s Grant Crowell caught up with at the adtech conference in Chicago last week. Streaming, beacons and something else that Ambien muted. Mmmm… bedddd. Here’s the video. Embed aint working. Well here’s a photo of my aphthous ulcer.
CES Parody: Worst Coverage on New Gadgets
ByNalts
Views of any of my videos appears inversely related to a) how much time I put into them, and b) how much I like them. This parody of CES (consumer electronics show in Las Vegas) took longer than expected, but I don’t like it. So maybe the forces will counteract. Interested in the “making of”…
advertising | book | Killer Video | Online Video | Viral Video | YouTube
Smirnoff’s “Tea Partay” Music Video
ByNalts
This is pretty funny. It’s Smirnoff’s viral ad featuring rich Northeastern guys rapping… in top siders and circa 1980 preppy clothes. Again- subtle with the branding so it will probably get viralicized. But not pretending to NOT be an ad. Good balance. Tea Partay by Prep-Unit Raw Tea Records Director: Julien Christian Lutz