Online Video Poop
So this blog has been more quiet than it’s been in YEARS. Call it writer’s block. In the meantime, check out “Online Video Poop,” a lil curated piece of amateur journalism.
So this blog has been more quiet than it’s been in YEARS. Call it writer’s block. In the meantime, check out “Online Video Poop,” a lil curated piece of amateur journalism.
Fiction and reality can be ironic. Last Thursday night I joined some folks in NYC to shoot the recent “Farting Unites,” but not before meeting in Newark to get killed by PaulScott1972 — here’s his frightening video threat. And here’s a video called “Ignored: Part 5.” It’s graphic and involves a car being tampered, but…
OKGo’s “Here it Goes Again” exploded to a million views in 5 days. Check out the video by clicking the frame, or visit their website at OKGO.com. Really fun to watch, and a catch tune.
A must-see video (thanks Jan) because in 4 days this clip has been viewed 2.5 million times on YouTube alone. So it’s touching a nerve. It’s the Budweiser “wuzzup” advertisement in 2008. A depressed unemployed guy, a soldier, a dude needing healthcare and pain pills, and a screwed investor. Or something like that. It appears…
The biggest mistake most online-video marketing programs make is they promote and don’t entertain. I’m not talking about forced pre-rolls here, but “branded entertainment” or “sponsored” online videos. As a result, these videos are ignored, not shared, and often do more harm than good. In reaction to that mistake, we’re likely to go to the…
You know who you should have on your show, Oprah? Hank and John of Vlogbrothers, who became popular when they communicated for a year strictly through alternating “video blogs” (vlogs). Here’s the pitch, Oprah producer (or someone who knows them and will forward this on). The two guys have a loyal following of “Nerdfighters” who…
When I worked for Johnson & Johnson, I was charged with reviewing the “eDetailing” space and helping J&J pharma brands determine if/how they should use eDetailing. (eDetailing was a way for marketers to educate physicians without barging down their office doors with pharmaceutical reps). This idea was not well understood by leaders who had sold…
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RT @nalts: Online Video Poop http://t.co/yrQOAuSo
Online Video Poop: So this blog has been more quiet than it’s been in YEARS. Call it writer’s block. In the mean… http://t.co/Wf3DsQpp