Looking for best-practices and tips for buying online-video advertising?
ScanScout’s Jason Krebs provides tips and tricks for verifying your online-video advertising spend in Daisy Whitney’s New Media Minute.
He tells us how to buy by “cost per engagement” and to ensuring that we receive accurate reporting on our spend.
Remember the jumping stilts (kangaroo stilts) you may have discovered on YouTube around 2007 (see SMPFilms video)? It’s probably not a good idea to use them to jump over the moving car your dad is driving. Here’s one for the Darwin Awards, Failblog, and “what did you think would happen?” file. Below is a video…
Anheuser-Busch has released a collection of video “snippets” to feed the pre-game buzz. Check out the Budweiser YouTube channel to see more. Here’s a nice compilation of some of the Superbowl ads. Interestingly, DDB gives itself credit in the reel. I’m betting on the crabs as being a favorite, as well as the hitchhiker with…
Here’s that YouTube video of a loyal dog who protected his injured owner after the tsunami. The Japanese newscaster was kind enough to subtitle the dog’s message, but it’s not in English. Don’t worry. I’ve translated it with some modest embellishments. “I bite your fat ass if you touch my master-son. I is not pleased with tsunamis,…
It’s been a while since I learned something new about making a good video. You know — something I haven’t tried, failed with, written about or all of the above. I’ve got one today, and I’m calling it an audio sandwich. First: to the WVFF back row, I’d like to now proactively address your comments…
“What’s it like? Having all those people watch you and comment on your life,” iJustine asks iChannel‘s “i,” in one of the last episodes since the show went on hiatus in May after 40 episodes. “It sucks,” he replies. “From what I hear there are people that do this voluntarily.” The irony, of course, is…
I always get a bit upset when people don’t recognize the name Felicia Day or The Guild. Almost like the face I get when I say, “are the Phillies going to make it to the Superbowl?” If there was a little Felicia Day doll I’d buy it for my daughter (then steal it). She’s so…
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Oddly enough, I’m not looking for best-practices and tips for buying online-video advertising. But uh, thanks anyway!
You are just in love with Daisy, Kevin, admit it!!!