A “just in time” viral video to promote The Guardian.
I think we’ll see a lot more of these. An easy way to get viral is to create something topical and quick. For advertisers and marketers, this means accelerating approval processes, shooting quickly, and giving the creative agency some freedom to move FAST.
As the plot continues in the GooTubeConspiracy, I needed to “fake my own death to throw off my stalkers.” So I called the viral video special-effects guru, Davideo Design. If you haven’t seen Pepsi Mentos Girl, then drop what you’re doing and visit his site immediately. Disturbing, funny and compelling content. Here’s Davideo’s page on…
You’ve seen his Pepsi Girl. You might have caught his LonelyGirl15 assasination. But I’ll bet you haven’t seen “Pussy Choke.” Watch in amazement as the cat escapes from Davideo’s mouth. DavideoDesign in the U.K. He’s the Salvador Dali of Viral Video. He and Mrs. Davideo are creating videos with a surreal shock value that you…
What was the best season of SNL you can recall? Wait let me ask it a different way: which of these years did you like best and why: the Belushi years Eddie Murphy Dana Carvey Chris Farley Tina Fey And why is it that 85% of the best potential comedy fail one one singular account?…
Well after the Comcast Sleeping video and the AOL cancellation video, I thought I’d give this a go. I needed to cancel Comcast anyway… so I tried to see if I could provoke this rep. No such luck, but I had fun anyway. I find it very interesting that Comcast (and probably other companies with…
Ahhh the video contest. Is it a way to engage creators, or for marketers to do “lead gen” (snatch the e-mail address of creators’ friends)? I understand why contests require registration for rating — we wouldn’t want a “Chicago” style election. At the same time, these “one-off” contest websites are maddening. For example, here’s a…
Speaking of the perpetual conflict between climbing the splintered ladder as a full-time salaried marketer versus plunging deep into the cool ocean of online video… here’s a note from a (successful) friend who suggests consulting full-time with brands in the online-video space. It’s one of those notes you don’t get every day. I think this is…
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Your joking right?! This is an old ad from 2004. Your just using this to make a point.